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Visual Marketing

Why Your Digital Marketing Strategy Needs Instagram

Do you use Instagram for business? To me, answering that question should be the same as if someone were to ask: Do you have a Digital Marketing strategy? Both should receive an unequivocal yes. But you’d be surprised how many people bypass Instagram for their brand and miss out on what could be one of the best Visual Marketing tools out there. What makes it so great? Glad you asked. Here are five reasons Instagram Marketing should be part of your brand’s Digital Marketing strategy. 1. Direct Access to Your Target…

G Adventures Taps CrowdRiff to Showcase its Experiences Through the Eyes of Travelers

CrowdRiff, the leading visual marketing platform for travel and tourism brands, today announced that G Adventures – a socially-responsible travel operator that offers life-changing, small-group tours for people of all ages, interests, and budgets in 100+ countries, on all seven continents – has selected CrowdRiff’s visual content marketing platform. G Adventures will be using CrowdRiff to showcase its brand and the small group travel adventures it offers, which connect everyone to the world, its people, culture, and way of…

Unlocking the Potential of Visual Assets for Marketing Campaigns with AI

Artificial Intelligence and Machine Learning are increasingly becoming an essential aspect of many industries, and Marketing is no exception. Innovation in AI-driven Marketing Technology promises a better end-user experience - with chatbots, sentiment analysis and product pricing algorithms ultimately providing a smoother customer journey. Meanwhile, for marketers, AI has gone from offering tools that automate aspects of their jobs, to those which can help advise and augment day-to-day Marketing decisions. And as AI gets…

CrowdRiff Launches Media Hub, A Modern Way for Travel and Tourism Brands to Share Visual Content

The First-of-Its-Kind Platform Enables Brands to Share Visual Assets and Attribution Guidelines with Journalists, Influencers, and Other Partners CrowdRiff, an AI-powered visual marketing platform, announced the launch of Media Hub, a simple, modern way for travel and tourism brands to share visual content with journalists, meeting planners and other content creators. Using Media Hub, CrowdRiff customers can share their visual content—user-generated and owned—in a central, mobile-friendly hub. Soft-launched at the 2018…