Browsing Tag

VPAID

AnyClip Launches VPAID, An Online Video Series About the Online Video Business

Confirmed guests include executives from New York Post, Hot 97, Single Palm Tree Productions, and Premion AnyClip, the video management, distribution and marketing platform, announced the debut of VPAID, a free monthly online video show exploring the strategies, technology and content of the online video business. Co-hosted by Nadav Dray, AnyClip's VP Operations, and Rebecca Paoletti, Co-Founder and CEO of CakeWorks, a full-service video agency, each 30-minute episode of VPAID will welcome media executives and subject…

Fluid Player Adds VR and VPAID Features

Fluid Player, the free, open-source, HTML5 video player has released two new features: VR (virtual reality) support and VPAID (video player ad-serving interface definition) support. Even though virtual reality is still in the early stages of ad format development and adoption, Fluid Player’s VR feature allows both publishers and advertisers to experiment with VR content/ad formats. Fluid Player supports monoscopic (equirectangular) videos with 360-degree view or in Cardboard view (for Google Cardboard.) Marketing…

InMobi Expands IAS Integration to Provide Enhanced Viewability Reporting for Mobile In-App VAST Video Advertising

Advertisers Can Now Leverage IAS Firewall Tags to Run In-App Vast Video Supply on InMobi Exchange InMobi, an independent mobile in-app advertising platform, has announced an expanded integration of Integral Ad Science (IAS) verification solution to include IAS Firewall tags that now provides advertisers with enhanced viewability reporting for their mobile in-app VAST (Video Ad Serving Template) video campaigns. Recently, InMobi announced that it has acquired AerServ for $90 million. Recommended Read: InMobi Acquires…