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Wrike

Genesys Taps Google and Microsoft Veteran Joyce Kim as New CMO

The leading cloud customer experience provider - Genesys has added a new business unit dedicated to workforce engagement management with Merijn te Booij as head. Former Google and Microsoft marketing executive Joyce Kim is also joining the unit as the new Chief Marketing Officer (CMO). Joyce Kim succeeds Merijn te Booij, who now serves as general manager (GM) for the company’s new business unit, Employee Engagement Solutions. As CMO, Joyce would head worldwide marketing for Genesys, reporting to Chief Executive…

TechBytes with Cristina Olmo, VP of Marketing, Wrike

Tell us about your role at Wrike and the team/technology that you handle. I’m the VP of Marketing at Wrike, and I have a areally exciting role of helping Wrike cement its status as one of the leaders in the Collaborative Work Management (CWM) space. Wrike has a unique marketing organization — we’re spread across 3 countries but still function as a single, cohesive team. That tight-knit global collaboration is powered by technology, including our own platform. Wrike, along with Slack, Google Drive, Adobe Creative Cloud and…

Wrike Delivers Unified Digital Workplace with New Business Intelligence Connector and Integration Engine for Automating Workflows Across the…

Connector to Tableau, Resource Management Tool, and Security Features Expand Offering for the Enterprise Wrike Collaborate Conference - Wrike, the collaborative work management platform for high-performance teams, is unifying the enterprise with a single digital workplace that ensures work aligns with the most important business objectives. The company announced today at the Wrike Collaborate conference the following add-on options: a Business Intelligence (BI) connector to Tableau, the leading analytics platform; Wrike…

Interview with Todd Owens, CEO, Azuqua

"Marketers have at their disposal an increasing set of tools and technologies that will help to crunch the numbers, but data is usually the bottleneck."Tell us about your role at Azuqua and how you got here? What made you join a martech company? I am Azuqua’s CEO. I started earlier this year and joined a great team that had already built the most powerful cloud integration and automation platform on the market. Azuqua counts some of the world’s leading companies such as Netflix, Airbnb, Proctor & Gamble, HubSpot and…

Azuqua Unveils New Connectors for Adobe Experience Cloud at Adobe Summit 2018

Azuqua Unveils First of Many App Connectors That Enable Teams to Automate and Streamline Exceptional Digital Experiences Between Adobe Solutions and SaaS Applications Azuqua, a leader in cloud-based business automation, has announced the availability of new Azuqua connectors for Adobe Experience Cloud. The latest announcement from Adobe Summit would empower business users to create powerful integrations and workflow automation between Adobe and their other business-critical SaaS tools. Read More: Salesforce Einstein…