Xandr

Report provides detailed rankings for ad sellers across Google, and Apple app stores - including breakdowns by region and device - and highlights InMobi, Magnite, Xandr Monetize as top ad platforms based on mobile open programmatic ad…
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Report provides detailed rankings for ad sellers across Roku and Amazon Fire TV app stores - including breakdowns by region and device - and highlights Magnite, Comcast's FreeWheel, Xandr as top ad platforms based on CTV open programmatic…
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Peach participates in launch of Netflix's Basic with Ads Peach, the global market leader in video advertising workflow and delivery has announced support of Netflix's new ad-supported service Basic with Ads. To coincide with the launch…
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New capability makes it easier to integrate ID-free into advertising campaigns Dstillery, a custom audience solutions company, announced today the activation of its ID-free Custom AI solution on any demand-side…
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GumGum, a contextual-first global digital advertising platform, today announced a partnership with Xandr that will give advertisers an accredited cookieless solution that is transparent, effective, and drives results. The combination of…
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The alliance will enable Xandr Invest advertisers to programmatically purchase digital out of home (DOOH) inventory on a global scale via the Hivestack Supply Side Platform (SSP) Hivestack, the world's largest, independent, programmatic…
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Xandr collaborates with 605, Comscore, EDO, Samba TV, TVision and VideoAmp to introduce a framework enabling the TV ad market to evaluate and activate alternative data currencies Xandr announced a new standardized and flexible data…
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Xandr has simplified the process for buyers to discover and activate premium inventory, marking a key step forward for the programmatic advertising industry Xandr announced the launch of Inventory Library on its Invest DSP. Inventory…
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The initiative marks the first road-mapped deliverable from 605’s independent media trading currency, 605 EXCHAN6E Today, 605, a global leader in television and cross-platform measurement, analytics and attribution, announced the…
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LiveIntent and Xandr’s relationship is expanding from an SSP partner to collaboration across data and identity Xandr and LiveIntent have announced that the companies are extending their relationship by bringing new data and…
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Collaboration strengthens capabilities for advertisers using MediaGo Baidu Global today announced that its AI-integrated marketing platform MediaGo has entered into a strategic collaboration with Xandr, a data-enabled…
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The relationship provides Xandr’s Invest DSP clients frictionless access to advanced technology that tailors buying strategies and deepens proprietary insights Xandr, and Scibids, the global leader in artificial intelligence for digital…
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Xandr’s leading political platform provides advertisers and publishers the tools to unlock political spend in all 50 states Xandr, today announced a new end-to-end technology platform solution for political advertising including its Invest…
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AT&T Inc. has agreed to sell its global programmatic advertising marketplace, Xandr Inc., to Microsoft.1 The agreement builds on a decade-long relationship between Xandr, including its predecessor companies, and Microsoft for delivering…
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Seedtag, the leader in contextual advertising in EMEA and LATAM, has today announced a collaboration with Xandr, to create a new contextual marketplace. This collaboration will provide advertisers access to Seedtag’s contextual AI solution,…
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Xandr, AT&T’s advanced advertising company, today (7 December) announced the release of a new feature on their platform, described as content metadata for video. The new feature aims to help publishers improve monetisation of their…
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The new feature helps publishers maximize the value of premium video Xandr, AT&T’s advanced advertising company, today announced the release of a new feature on its platform, described as content metadata for video. The…
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An enterprise solution that puts publishers in control of their deals business Xandr, AT&T’s advanced advertising company, today announced a new deals platform within Xandr Monetize. Xandr’s Monetize SSP now offers a…
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Schibsted, a group of world class media houses in Scandinavia, and Xandr, AT&T’s advanced advertising company, announced that Schibsted is offering their first-party data to Xandr Invest buyers via Xandr’s end-to-end platform. This is…
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Xandr’s identity portfolio includes integrations with LiveRamp, netID and Unified ID 2.0 as well as first-party data activation solutions, contextual and modeled solutions offerings Xandr, AT&T’s advanced advertising company, announced…
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