YouTube

YouTube is without doubt one of the most popular and well-known video content platforms on the web today. Posting business video content to the site can be an amazing way to gain recognition, leads and growth, but admittedly it can be hard…
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As one of the most followed female influencers, Amanda Cerny is known for her success on YouTube, Instagram and Snapchat. Utilizing her massive following to its full potential, Amanda has created several digital marketing campaigns for…
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BuzzGuru, the global influencer marketing leader, today announced the launch of the discovery and competitive intelligence platform for influencer marketers to scale their customer acquisition efforts via YouTube, TikTok and Twitch.…
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Attest releases third annual US Media Consumption report polling 2,000 working-age Americans on their ever-evolving media habits  Attest, a consumer research platform, today releases its third annual US Media Consumption Report and…
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New Search by Sound feature live on Airbit, built to surface beats that sound right, not tags Airbit, the beat marketplace committed to supporting sustainable careers for producers, is launching Search by Sound, a simple, ingenious way…
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A complete expert review of the most up-to-date digital marketing training program has been published on the Online COSMOS blog. The profit singularity system aids consumers in establishing and running a successful and lucrative internet…
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New Partnership Between Vendors Simplifies Adding Closed Captioning to Live Web Video Videolinq, a software-as-a-service company allowing users to send live video to multiple web and social media sites simultaneously and StreamText, the…
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34 percent of YouTube views occur on connected TVs, brands and programmatic buyers now can curate custom TV genres that mimic traditional programming  VuePlanner, a contextual, data-driven YouTube campaign performance solution, today…
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Boomcaster elevates the customer brand through personalization Boomcaster, a recently launched podcasting and vodcasting platform, provides studio-quality recordings and the ability to livestream to YouTube and Facebook. Boomcaster is…
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The Problem: Creator Value Isn’t Going To Creators The Creator economy is broken. Content has moved far beyond the early days when a home movie shot on a cell phone could generate millions of hits on Youtube. Today’s content creators…
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Zoom and Lysol Hold Strong with Best Response to COVID, while New Entrants Target and Costco Deepen Emotional Connection with Customers Apple ranks as the #1 most intimate brand during COVID, according to MBLM's 2021 Brand Intimacy COVID…
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Channel Factory ensures brands are contributing to a safer internet for Kids & Teens Channel Factory, the global brand suitability and ad performance platform for YouTube, has been awarded the kidSAFE+ COPPA Seal, further validating…
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Millions of creators can add Rares to their Link In Bios to monetize exclusive content and more deeply engage their audiences YouTube sensation Piper Rockelle, whose videos have amassed almost 2 billion views, today announced the launch of…
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Curiosity, the leading global factual media company, announced today an enhanced strategic partnership with and investment into Nebula, the world’s largest creator-owned streaming and technology platform. With 140+ active creators who…
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Pandemic Acceleration of Streaming Video Behaviors Impacting AVOD TDG, a division of Screen Engine-ASI, estimates that six-in-ten connected-TV households now watch a free ad-supported streaming service on television. YouTube remains the…
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The future is now for advanced TV advertising as video viewership shifts to digital first. While connected TV (CTV) emerges from an advertising standpoint, already there is the opportunity to target more than 200 million people every…
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Channel Factory, the global brand suitability and ad performance platform for YouTube has added two new hires to its UK team to help increase its footprint and to continue to grow the business across the region. Amy Crowsley and Daniel…
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YouTube and Google TV have incorporated Parrot Analytics global audience demand data and entertainment consulting services to help make insight-driven content decisions. Marketing Technology News:  Avtex Wins 2021 Pandemic Tech Innovation…
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Agreement enables advertisers to fully measure their video investments across all screens, now including YouTube and YouTube TV, for an accurate view of true incremental reach and frequency Comscore, a trusted partner for planning,…
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Content watched for 250 billion minutes across Facebook, YouTube and More TheSoul Publishing, the global digital studio delivering creative, short-form video content that soars on social media, has become the first media publisher to reach…
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