Aspiration Acquires Carbon Insights to Expand its Sustainability Services for Consumers and Enterprises

Aspiration Will Add Industry-Leading Carbon Accounting Technology and APIs to Enhance its ESG and Tracking Capabilities

Aspiration, the global leader in “Sustainability as a Service” solutions, today announced that it has acquired Carbon Insights, a leader in climate tech whose proprietary algorithm translates spending behavior and transactions into carbon footprints. Aspiration will be integrating the Carbon Insights technology into its existing offerings that build climate change-fighting action into what people and businesses do every day.

“Understanding your carbon footprint is the first step in being able to do something about reducing or eliminating it entirely, so we are excited to welcome them onboard to work toward delivering an unparalleled solution for individuals and enterprises to take control of their carbon footprints.”

Carbon Insights was founded in March 2020 as a Public Benefit Corporation dedicated to turning spending behavior into carbon measurement and action to meet the Paris Climate agreement’s 1.5-degree goal. The deal solidifies Aspiration as the leading carbon scoring technology solution on the market with a competitive set of ESG and carbon transactional tracking capabilities.

Marketing Technology News: EverCommerce Announces Hire of Jenny Riggs to Lead Customer Support Transformation of Security…

“Aspiration scoured the landscape of new carbon footprinting tools before deciding to make the acquisition of Carbon Insights,” said Andrei Cherny, Aspiration CEO and co-founder. “Understanding your carbon footprint is the first step in being able to do something about reducing or eliminating it entirely, so we are excited to welcome them onboard to work toward delivering an unparalleled solution for individuals and enterprises to take control of their carbon footprints.”

“Carbon Insights was built with the notion that our actions today will impact the earth and those that inhabit it for years to come,” said Carbon Insights co-founder Chad Hunter. “In Aspiration, we saw a synergy in our missions– to give people and companies the tools to make a difference — and a complimentary opportunity to integrate our environmental impact calculator technology with AIM to deliver world-leading carbon footprinting insights.”

As part of the acquisition, Carbon Insights co-founders Chad Hunter and Ally Kadel have joined Aspiration and will play a primary role in the integration of Carbon Insights’ environmental impact calculator with AIM and scaling the offering for all levels of Aspiration customers.

Aspiration recently entered into a merger agreement with InterPrivate III Financial Partners Inc. (NYSE: IPVF), a publicly traded special purpose acquisition company, which, upon closing, will result in Aspiration becoming a listed company as a Public Benefit Corporation, building on Aspiration’s existing commitments to generate social and public good and operate in a responsible and sustainable manner.

Marketing Technology News: Momentive Files Definitive Proxy Statement in Connection with Proposed Transaction with Zendesk