Nevion and Sony Establish a Strategic Partnership to Provide Enhanced IP Broadcast Production Solutions

Nevion and Sony Establish a Strategic Partnership to Provide Enhanced IP Broadcast Production Solutions

Sony to reinforce partnership by investing in Nevion

Nevion, award-winning provider of virtualized media production solutions, announced that it has agreed with Sony Imaging Products & Solutions Inc. (“Sony”) to establish a strategic partnership in the area of IP-based solutions for broadcasters and other industries. To reinforce this partnership, Sony will also become a leading investor in Nevion by acquiring a minority stake in the company through a share purchase agreement.

Marketing Technology News: QU-in Helps Higher Education Campuses Reopen Safely

In recent years, Nevion has established itself as a leading provider of IP media network solutions for the real-time transport, processing, monitoring and management of the video, audio and data signals that are used in production. This partnership with Sony will allow customers to benefit from more advanced, fully integrated and standards-based media production solutions that combine outstanding media network technology with world-leading equipment such as cameras and switchers. These solutions will make it easier for customers to move to IP in their facilities and in remote production, as well as improve their ability to create content – for example through better sharing of resources.

“This is an exciting alliance for Nevion, its customers and its partners,” said Geir Bryn-Jensen, Nevion CEO . “It is based on very complementary solutions, products and know-how, and will allow us to offer a lot more to our customers, both existing and potential, than we have been able to until now. It will also give us a much greater scalability and reach.”

Marketing Technology News: Sky Partners with TVSquared to Show True Picture of TV Effectiveness

“Through this strategic partnership, we will be able to expand our end-to-end IP solution offerings that allow customers to produce live content connecting multiple locations”, said Mikio Kita, Senior General Manager, Media Solution Business Division, Professional Products & Solutions Group, Sony Imaging Products & Solutions Inc . “Working together with Nevion, we will deliver an integrated and optimal experience for our customers.”

Nevion’s CEO, Geir Bryn-Jensen concluded: “This strategic partnership with Sony is a real vote of confidence in Nevion, its vision, its strategy, its people and its IP-based media network solutions. We look forward to working closely with Sony to maximize the benefits for our customers.”

Marketing Technology News: Khoros Launches New Data Hosting Location in Sydney, Australia

Picture of MTS Staff Writer

MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

You Might Also Like