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1Q Hires Doug Danowski as Chief Revenue Officer to Further Fuel Rapid Growth

1Q, a leading market research and customer engagement platform, announced Doug Danowski has joined as Chief Revenue Officer to further accelerate the company's explosive growth in 2020 and beyond. The Atlanta-based company's innovative DIY research and insights tools have added dozens of new customers in 2020, and in August, 1Q's annual revenue to date for FY 2020 surged past annual revenue in FY 2019. Danowski joins 1Q from vidReach, where he served as Chief Operating Officer, helping to build and scale a successful…

Jump Capital Leads $8 Million Series B Extension for IRONSCALES

New funding to support email security research & development and market expansion; Matthew McNulty hired as SVP of Worldwide Sales IRONSCALES, the pioneer of self-learning email security, announced it has closed an $8 million Series B extension led by Chicago-based venture and growth capital firm Jump Capital. The additional funding will add to the $15 million previously contributed by current investor K1 Investment Management. A global leader in anti-phishing innovation, IRONSCALES plans to use the funding to…

Wrapify Launches Boost Platform for Out-of-Home Transit Media Providers and Operators

Boost brings attribution reporting, data visualization and multi-channel retargeting capabilities to transit outdoor advertising Wrapify, the performance-driven ad tech platform for brands powered by OOH and the gig-economy, announced a first-of-its kind product for the transit media space with the launch of its Boost Platform, turning a moving out-of-home (OOH) ad placement into digital and physical retargeting with full attribution and measurement. Historically, transit OOH and attribution has been difficult to…

Lightspeed Capital Launches for U.S. Retail Customers

Global cloud commerce leader introduces a flexible financing product that will help SMBs scale-up in partnership with Stripe As the retail industry continues to adopt innovative solutions amidst the global pandemic, Lightspeed announces the initial availability of Lightspeed Capital, powered by Stripe. Through financing offers, this new product will help U.S.-based merchants with overall business growth, more specifically to buy inventory, invest in marketing, or manage cash flows. It is available for retailers using …

Partnerize Acquires Pepperjam to Rapidly Accelerate Adoption of Partnership Management Globally

Combination of companies immediately creates the global leader in software and service for the partnership marketing category Partnerize, the leading SaaS provider of partnership management solutions for global brands, announced the acquisition of Pepperjam, a leading affiliate marketing technology and services provider. The combination of the companies’ technology platforms and service expertise will empower brand leaders to maximize business growth from partnerships, diversify their revenue streams, and offset…

Vision Critical Secures US$20 Million in Growth Funding from Vistara Capital Partners

Investment to accelerate the next stage of rapid CXM growth Vision Critical, a continuous customer insights solution provider, has received US$20 million in growth debt from Vistara Capital Partners. The investment will expedite Vision Critical's aggressive growth strategy and ambitious roadmap centered around delivering a market-leading Customer Experience Management (CXM) and insights platform. "As customer retention becomes even more imperative in today's dynamic environment, Vision Critical's ability to allow…

Contentstack Expands Leadership Team with Key Hires in Sales and Marketing to Scale for Rapid Growth of a Digital-First World

Company records strong growth in 1H 2020, doubling its user base with 100% customer retention Contentstack, the leading Content Experience Platform, announced it has bolstered its leadership ranks with several key hires across departments. These new additions bring decades of technology marketing and sales experience to the team and hail from some of the most well-known companies in the industry. Contentstack is expanding its team in order to scale operations and address the high demand for its modern content management…

Popular Headless Content Management System Strapi

Strapi Enterprise Edition beta adds Role-Based Access Control capabilities for security and governance Strapi, the company spearheading the development of the most popular open-source headless content management system (CMS), announced beta availability of enterprise editions that add Role-Based Access Control (RBAC) capabilities needed by enterprises for security and governance. The Enterprise Edition beta comes on the heels of the announcement of the general availability of the Community Edition and can be deployed…

How Consumer Behavior and Attitudes Are Reshaping Life During and After COVID-19 Pandemic

The COVID-19 pandemic abruptly altered consumers’ behaviors and attitudes, upending brands’ marketing strategies and plans. Now, roughly four months into the pandemic in the U.S., we are just beginning to gain a better understanding of the impact of these changes in the short and long terms, and how brands must adapt to the ‘new normal.’ A recent survey of 10,000 U.S. consumers conducted by Acxiom, the data and technology foundation for the world’s best marketers, shines a light on consumers’ attitudes and behaviors amid…

Wrapify Releases First-of-Its-Kind OOH Measurement and Attribution Dashboard

Wrapify, the performance-driven ad tech platform for brands powered by out-of-home (OOH) and the gig economy, announced its newest update to its online dashboard, providing real-time access to its attribution and retargeting data for a moving OOH ad placement. "It is really exciting to see attribution technology persist across the OOH ecosystem,” said Udi Ledergor, CMO at Gong. “It helps demonstrate the value and ROI of OOH, which has always been a big challenge for marketers. It also helps bridge the gap between offline…

ZeroEyes Partners with RapidSOS to Immediately Inform 911 When Weapons Are Detected

Through this partnership ZeroEyes’ AI threat-detection software will be certified as RapidSOS Ready, allowing critical data and active threats to be sent directly to 911  ZeroEyes, an artificial intelligence weapon detection platform, announced a partnership with RapidSOS to send threat detection and surveillance data directly to 911. Built in partnership with public safety, RapidSOS’s emergency response data platform securely and automatically links life-saving data from connected devices directly to over 4,700 emergency…

Dynamic Yield Expands APIs to Enable Entire Personalization Suite Beyond Web

Provides teams with greater flexibility and control over the omnichannel customer journey through server-side capabilities Dynamic Yield, the Personalization Anywhere platform, announced the expansion of its eXPerience APIs, providing brands with a greater level of flexibility and control when implementing relevant and consistent digital customer interactions on the server-side. This new set of eXPerience APIs, which previously included testing and recommendations, now allows brands to implement Dynamic Yield's entire…

New Services From SAS Help Brands Rapidly Adapt to Marketing Disruption

SAS Customer Intelligence 360 updates help brands respond to market changes with unprecedented customer intimacy, customized engagement and quantifiable impact Marketing leaders need help reacting nimbly to changing consumer behavior during the COVID-19 pandemic, and SAS is uniquely positioned to help, with the ability to transform data into practically applied decisions in minutes or seconds with AI and real-time decisions. To further help marketers as they reimagine customer experience (CX), SAS today announced the…

Sapiens Partners With Quadient to Enhance Digital Engagement

Sapiens customers will be able to easily design, modify, manage and deliver insurance documents without the need for technical expertise, which will drive efficiency, reduce errors and enhance communication across all channels Sapiens International Corporation, a leading global provider of software solutions for the insurance industry, announced today it has entered into an agreement to partner with Quadient, a facilitator of exceptional customer experiences. This strategic partnership will bring enhanced omni-channel…

Papier Boosts Revenues by 6% Through Experimentation With Kameleoon

Personalised Stationery Retailer Meets Market Challenges Through Testing and Personalisation Kameleoon announced that international online stationery retailer Papier is using its personalisation and A/B testing platform to improve the visitor experience, boost revenues and respond quickly to changing market conditions. Changes made to Papier’s site following initial A/B tests run with Kameleoon have added an additional 6% to annualised revenues in just three months, achieving a Return On Investment (ROI) of over 50 times,…

SRAX Raises $13 Million to Fund Rapid Growth of Sequire

SRAX, Inc., a digital marketing and consumer data management technology company, announced it entered into definitive securities purchase agreements led by existing institutional investors for the purchase and sale of an aggregate of $13 million senior secured convertible debentures at an above market fixed conversion price of $2.69. The Company intends to use the proceeds to fund the rapid expansion of its investor intelligence, data analytics, and communications platform, Sequire. Marketing Technology News: Facebook…

Salsify Appoints Executives for the EMEA Region to Respond to Rapid Market Growth

The company now has 165 customers with global implementations and has recruited those responsible for strategy for customer success and marketing in the EMEA region. Salsify, a product experience management (PXM) platform that helps brands win on the digital shelves, has announced important appointments in marketing and customer success functions for the EMEA region. After opening its headquarters for the EMEA region in Lisbon in October 2018, Salsify has made these new appointments in order to supervise and scale up the…

Rapid Stuzo Growth Powers Acquisition of Hatch

Stuzo, the leading provider of intelligent 1:1 loyalty and contactless commerce technology for Everyday Spend Retailers, powered by three consecutive years of profitable 50% year-over-year growth, announced today that it has completed the acquisition of leading retail customer activation platform, Hatch, a Lightbank and Andreessen Horowitz backed company. With Hatch's capabilities, now unified under Stuzo's Open Commerce Platform, retailers have access to an unmatched product and solution offering, including Open Commerce…

Uniphore Expands Executive Leadership Team Given Rapid Growth and Strong Future Outlook

High-growth startup announces new CPO, CBO as conversational service automation continues gaining momentum Uniphore, an early market leader in the Conversational Service Automation (CSA) space, announced the hiring of a new chief product officer and chief business officer to its executive leadership roster amid a year of rapid growth as it continues to execute on its global strategy. The announcement comes after Uniphore announced a $51 million Series C funding haul last August and on the heels of a recently inked…

Three Ways the COVID-19 Pandemic is Shaping the Future of Customer Experience

As the COVID-19 pandemic is keeping many of us in our homes, the future of Customer Experience in online shopping is a big predicament for all e-commerce brands. As the COVID-19 pandemic is keeping many of us in our homes for the foreseeable future, online shopping has become the go-to way Americans are getting essential (and non-essential) items. In fact, the volume of online shopping increased by 25% since the start of March. But, with difficulty getting delivery time slots for groceries and slower shipping times for…