Skan, the AI-Powered Process Intelligence Platform, announces the addition of new members of its executive team following the company's Series A investment announcement in October 2020. These new leaders bring extensive subject matter expertise in process intelligence, AI, and digital transformation as well as a proven track records at high growth startups, and will oversee product management, sales and marketing functions as Skan looks to grow its product development and go-to-market capabilities in the coming months.…

International omnichannel retailer targets customers with hyper-relevant content, drives demand, and maximizes data accuracy Digital experience company Acquia today announced that J.Crew is using Acquia’s Customer Data Platform (CDP), a customer insights and machine learning platform, to drive measurable performance improvements with the brand’s marketing campaigns. Read More: With New SVP Of Sales, Ushur Adds Sixth Senior Leader In Six Months “We’re thrilled that one of the most iconic global retail…

Drupal Cloud and Marketing Cloud advances help organizations accelerate the pace of innovation Acquia today announced updates to the Acquia Open Digital Experience Platform (DXP) designed to help marketers and developers architect the composable enterprise. These updates include the launch of Acquia Experience Platform, including Acquia CMS, the industry’s first agile enterprise content management system (CMS) built on Drupal. In addition, major enhancements to Acquia Drupal Cloud and Acquia Marketing Cloud, which…

Recognized based on collaborative initiatives driving business value Bounteous, a leading digital experience consultancy, announced it has been selected as an Acquia Marketing Innovation Partner of the Year for 2020. Bounteous is being honored for its superlative performance during the past year in business growth. Honored for its superlative performance during the past year in business growth, @Bounteous has been named @Acquia Marketing Innovation Partner of the Year for 2020. Through strategic marketing…

Acquia joins with commercetools and Lucidworks to create industry’s only best-of-breed, open, composable commerce solution At NRF2021, Acquia announced Acquia Digital Commerce, a solution that enables marketers to unify data, content, commerce, and digital merchandising into a single data layer to deliver a seamless omnichannel experience across the customer lifecycle. Using Acquia Digital Commerce with Acquia Open Digital Experience Platform (DXP), marketers can drive real-time, personalized, shoppable experiences at every…

Tell us about the Martech consolidation and compliance goals for 2021. More than ever, marketing and IT leaders need to navigate not only accelerating demands for digital transformation but also the ever-changing regulatory requirements around consumer data protection and privacy.  This is a further accelerant to the need to consolidate the number of vendors in a company’s martech stack, and there will be an unprecedented collaboration between the CISO and the CMO around the proper use of customer data. The CDP wars have…

"Practical applications of machine learning will take off in 2021, as marketers develop higher volumes of content targeting each stage in the customer lifecycle." Tell us about the way Marketing messages are evolving? Marketing messages will lose the jargon. In 2021, the marketing language will continue to see less use of jargon and be more genuine. COVID has taught marketers the value of straight talk and the appreciation of value-based messaging. Consumers are faced with a barrage of messaging from a variety of…

New offerings increase velocity of development and improve data-driven intelligence for marketers Digital experience companyAcquia announced major updates to the Acquia Open Digital Experience Platform (DXP) at Acquia Engage. The Acquia Open DXP is powered by Acquia Marketing Cloud and Acquia Drupal Cloud, a unified solution for multi-experience customer journeys across all modes of customer interaction. New enhancements will empower developers to innovate their digital experiences faster and help marketers make smarter, …

Acquia Migrate Re-Platform Solution Powered by Xillio Makes Drupal 9 Migrations Up to 5x Faster Digital experience company Acquia announced a partnership with content migration software and services company Xillio to power its Acquia Migrate Re-Platform solution (formerly CMS Migrate). Using this solution, organizations can move their website’s content and data from other content management systems to Drupal 9 up to five times faster than traditional replatforming projects. "With over 15 years of experience helping…

Marketing Cloud and Drupal Cloud Unify Data and Content to Provide a Powerful Solution for Building, Personalizing, and Orchestrating Multi-Experiences Digital experience company Acquia announced the launch of its new Acquia Open Digital Experience Platform (DXP). The Acquia Open DXP is powered by Acquia Marketing Cloud and Acquia Drupal Cloud, a unified solution that unlocks the value of data and content so organizations can rapidly create new digital experiences. Marketers and developers now have a single, easy-to-use…

New integration enables retailers to deliver personalized customer experiences at scale Acquia, the digital experience company, and Kibo, a leader in cloud commerce, announced a strategic partnership to deliver frictionless commerce to retailers. Together, the two companies will empower brands to easily create robust headless ecommerce experiences using a unified customer view, and scalably optimize engagement across the customer journey with shoppable content. Acquia’s open digital experience platform helps companies…

Largest Code Contributor for Drupal 9 Acquia Introduces Drupal 9-Ready Products and Services Digital experience company Acquia today announced new solutions and services to help organizations adopt Drupal 9 right out of the gate. Acquia’s Drupal Deprecation Status tool, forthcoming Migration Accelerator tool, and expert migration services form a powerful foundation of Acquia’s toolkit to migrate to the latest version of Drupal. As the largest Drupal contributor, the company is equipped to help organizations transition to…

Digital Experience Leader Adds New Head of Engineering, Chief Information Security Officer, and SVP of Product Marketing to Further Platform Innovation Digital experience company Acquia today announced the appointment of three longtime technology professionals to executive roles leading engineering, information security and product marketing. Former Continuum executive John Mandel comes to Acquia as the Head of Engineering; prior Pega (formerly PegaSystems) executive Robert Former assumes the role of Chief Information…

Industry Veteran Joins Company at Pivotal Growth Point as Demand for Digital Experience Solutions Skyrockets Digital experience company Acquia announced the appointment of Chris Doggett as chief revenue officer. Formerly the chief sales officer at Fuze, Doggett will work directly with field sales, account management, business development and the partner organization, overseeing all Acquia revenue-generating activities. Doggett’s appointment comes on the heels of Acquia’s 2019 growth—closing three significant…

Acquia Among 14 Companies Evaluated on their Ability to Execute and Completeness of Vision Acquia announced it was named a Leader by Gartner, Inc. in the 2020 Magic Quadrant for Digital Experience Platforms. This report evaluated 14 vendors, and Acquia was positioned in the Leaders quadrant based on its ability to execute and completeness of vision. According to Gartner, “Customers’ growing expectations for digital experiences make DXP adoption an urgent necessity for global organizations, but the market is fragmented…

Unifies customer data from disparate platforms; drives personal experiences across every channel Acquia announced that it has signed a definitive agreement to acquire AgilOne, the leading customer data platform (CDP) for enterprises, to further deliver on its vision of providing open digital experiences. AgilOne brings valuable new capabilities to Acquia’s Open Digital Experience Platform, which harnesses the power of customer data and artificial intelligence (AI) to understand, acquire, and engage with customers.…

Introducing a Data-Driven Approach to Power Deeper Personalization at Scale to Optimize Digital Marketing ROI Bounteous announced it is collaborating with digital experience company Acquia to deliver personalization at scale. This new offering will create truly connected and individualized experiences with customers to increase loyalty and conversion. New @Bounteous and @Acquia collaboration to deliver personalization at scale through #artificialintelligence The solution leverages artificial intelligence to help…

With Lonely Planet's recent strides in the digital space including the acquisition of TRILL Travel, the leading travel media brand rolls out its reinvigorated online platforms supported by the customized technology developed in partnership with Acquia, a company that provides brands with innovative technology for unique consumer experiences. Acquia's software has been designed to equip Lonely Planet with the most seamless and user friendly travel website seen by the industry to date. Lonely Planet's choice in partnering…

Announced at Acquia Engage Europe; the Only Personalization Tool Optimized for Drupal Helps Marketers Build and Launch No-Code Personalizations for Superior Digital Experiences Acquia announced the all-new Acquia Lift, the only personalization tool optimized for Drupal, now available as a no-code application to help marketers quickly and easily optimize customer experiences. The new product was unveiled at Acquia Engage Europe, where attendees got a first look at Acquia’s data-driven personalization solution. “As a…

Acquia, the open source digital experience company, announced that it has acquired Mautic, creator of the world’s only open marketing automation and campaign management platform. Together, Acquia and Mautic form the only open alternative to expensive, closed, stagnant marketing clouds, expanding Acquia’s vision to offer the industry’s first Open Digital Experience Platform. Customers can now automate, personalize, and measure the entire customer lifecycle – across every channel, at every stage, and at every interaction.…