AppsFlyer Announces Predictive Analytics Product for SKAdNetwork as Part of SK360
AppsFlyer, the global attribution leader, announced the upcoming launch of PredictSK, a new predictive analytics solution that will be a part of its robust SKAdNetwork suite, SK360. The new product will be available after Apple will start enforcing its AppTrackingTransparency framework in early spring. The SK360 suite will continue to support the ecosystem throughout Apple's upcoming privacy updates.
SKAdNetwork is about to become a major part of campaign measurement and optimization on iOS, following Apple's latest…