Partnership provides Yahoo's omnichannel demand side platform (DSP) with access to premium global DOOH inventory at scale via the Hivestack supply side platform (SSP) Yahoo and Hivestack, the world's leading, independent programmatic…
Read More...

Liquid Outdoor Media, a leading full-service outdoor advertising company based in New York, has appointed DoohClick as its OOH ad management partner. Marketing Technology News: BairesDev Wins Four American Business Awards in the 2022…
Read More...

DPAA, the global trade marketing association, announced that it intends to partner with Comscore, Inc., a partner for planning, transacting, and evaluating media across platforms, and Talon, the world’s leading independent Out of Home (OOH)…
Read More...

The alliance will enable Xandr Invest advertisers to programmatically purchase digital out of home (DOOH) inventory on a global scale via the Hivestack Supply Side Platform (SSP) Hivestack, the world's largest, independent, programmatic…
Read More...

Digital Out Of Home (“DOOH”) Music-Forward Streaming Leader Leverages SpringServe’s Ad Server to Bolster its Programmatic-First Approach Loop Media, Inc., a leading multi channel streaming platform that provides curated music video and…
Read More...

Media and insights platform Hawk has launched an advanced digital out-of-home (DOOH) planning tool that enables media buyers to optimise DOOH campaigns on a standalone and cross-channel basis. Marketing Technology News: NSAV Announces…
Read More...

The Neuron, a Global programmatic Digital Out of Home (DOOH) DSP platform joins the DPAA, the global trade marketing association. The Neuron, a global programmatic Digital Out of Home (DOOH) DSP platform, announced that it has joined the…
Read More...

86% of advertising executives agree that people on the move, out of their homes are more alert and inclined to engage with advertisements New research from Alfi (NASDAQ:ALF), an AI enterprise SaaS advertising platform, reveals that 61% of…
Read More...

Solmate Media, a pioneering DOOH media owner in Taiwan, have announced a partnership with Hivestack, the world’s leading independent programmatic digital out of home (DOOH) ad tech company. This partnership will form the first truly…
Read More...

Hivestack, the world’s largest, independent, programmatic digital out of home (DOOH) ad tech company announced a collaboration with Posterscope International with the successful delivery of their first-ever programmatic digital out of home…
Read More...

Lightbox, a leading digital out-of-home video network, has launched an AR product to transform screens into an immersive augmented reality (AR) platform. Lightbox Unlimited AR is just the latest in the brand's innovative offerings that…
Read More...

Expands US Presence and Global Leadership with Strategic Hires from Legacy DCO and CTV Providers Clinch, the company that leads the industry in AI-driven personalized advertising and dynamic ad-serving across CTV, OTT, programmatic,…
Read More...

Hivestack, the world’s largest, independent, programmatic digital out of home (DOOH) ad tech company have announced a major partnership with XinChao Media, one of the largest elevator advertising screen providers in China, partially owned…
Read More...

Yahoo have delivered its pilot programmatic digital out-of-home (DOOH) omni-channel campaign with global asset and wealth management company, Schroders - a first for both brands in Singapore and Southeast Asia. Running from July to October,…
Read More...

Digital-out-of-home (DOOH) marketing technology developer Broadsign, today announced the hire of Jonny Richardson as Director of Business Development, APAC. Joining Broadsign from Living Image Media, where he was Sales Director, Richardson…
Read More...

Scoota, the leading provider of automated dynamic creativity for omni-channel digital  marketing, has today announced that it has added social media retargeting to its  programmatic DOOH offering. Marketing Technology News: Emplifi’s…
Read More...

The campaign synced with prime-time bands witnessing high footfalls in real time, with contextual creatives, across clinics and hospitals in India. Lemma the largest and fastest growing programmatic digital out of home network, along with…
Read More...

Lamar Advertising, a large OOH advertising company, is celebrating the 20th anniversary of the industry's first large format digital billboard, according to a company press release. The brainchild of former Lamar VP of Operations Bobby…
Read More...

Vengo Media Network, a place-based marketing tech platform offering digital DOOH services, is partnering with TransitScreen, a provider of real-time transit information via large format digital screens, according to a company press release.…
Read More...

Vistar becomes first DOOH programmatic platform to offer Comscore's activation audiences Comscore, a trusted partner to more than 3,000 clients across local stations, national networks, station groups, advertising and media agencies, and…
Read More...