The SeaChange Framework Solution Enabling Content Owners & Providers a Complete OTT Streaming Platform

SeaChange International, Inc., a leading provider of cloud based video delivery platforms worldwide, equips Content Providers and Owners with a cloud-based end-to-end OTT Streaming Platform, from Content Acquisition to Delivery, for Direct To Consumer (DTC) providers. Marketing Technology News: Rajeev Singh Rathore Joins RingCentral as VP of Global Service Provider Partnerships The SeaChange Framework offers best in class video back-office, asset management for automated content curation, metadata enrichment and…

TEGNA Updates Station OTT Streaming Apps on Roku

TEGNA Inc. announced it has completed an update of its stations’ over-the-top (OTT) streaming apps on Roku, enhancing the experience for viewers. TEGNA also announced it is planning to launch OTT streaming apps for its stations on Amazon Fire TV by the end of 2020. When the rollout on Amazon Fire TV is complete, TEGNA stations’ local news and other programming will be available to consumers on the two dominant OTT streaming media players, which comprise 70 percent of the U.S. market. TEGNA’s OTT station apps offer…

Akamai Survey Shows Increase in Confidence in Live OTT Streaming for Quality Online Video Delivery

More Than Half of Online Video Service Providers Believe Streaming Quality Meets or Exceeds Traditional Television Akamai Technologies, the world's largest and most trusted cloud delivery platform, released survey data demonstrating growing confidence from online video service providers (OVSPs) in their live and live linear streaming offerings to compare favorably to traditional broadcast television. The finding is one of many within a new study, commissioned by Akamai and conducted by nScreenMedia and NewBay Media, that…

Firstlight Media’s Cloud-Native OTT Platform to Support New Streaming Venture Struum

Service backed by Michael Eisner's Tornante Company; additional investment from Firstlight Media; Firstlight Media using Gen 5 architecture built on Microsoft Azure Firstlight Media announced that they are collaborating with the television industry's newest OTT service, Struum, to deploy their new cloud-native streaming platform that is built on revolutionary Gen 5 architecture. As part of a longstanding development relationship, Firstlight Media will leverage Microsoft Azure's hyperscale cloud platform and its own…

Tastemade Selects Gamut To Grow Local OTT Ad Sales For Streaming Network

Tastemade creates and delivers premium lifestyle programming to an engaged, passionate, and global community Gamut and Tastemade are excited to announce that they are amplifying their successful, existing relationship that allows Gamut to bring Tastemade’s highly-coveted OTT audiences to regional and local advertisers across the U.S.  Gamut, a Cox Media Group company, will now have preferred, direct-access to Tastemade’s 24/7 Streaming Network inventory – a channel that features award-winning programming in the categories…

OTT Service OTTera To Deliver 12 Live TV Channels to Streaming Platform Plex

White label OTT service OTTera is providing 12 Live TV channels to Plex, the streaming media platform which now offers 80+ free channels to consumers worldwide. OTTera brings a wide variety of lifestyle, sports and kids channels to the Plex platform, including social media sensation Cooking Panda, kids favorite Toon Goggles, booze-inspired Drink TV, karaoke, martial arts, eSports and more. Plex will feature 12 of OTTera's linear channels in a free, ad-supported format, accompanied by Plex's already popular on-demand…

Vidaa and OTTera’s Streaming Video Service Join Power on Hisense Smart TVs with Vidaa Platform

Consumer electronics company Hisense and their subsidiary Vidaa have chosen OTTera, the white label OTT streaming video service, to onboard onto the Hisense VIDAA platform. Vidaa will work with OTTera to integrate long tail providers and utilize OTTera's simple-to-use integration and already integrated advertising solution for a speedier onboarding to its platform. "Hisense and Vidaa have been very aggressive since their entry into the connected TV space, and as an early partner, we are very happy to be a continued part…

Mobiquity Technologies Partners with PeerLogix to Expand Capabilities in OTT, Streaming Video and Connected TV

Mobiquity Technologies, Inc., a leading technology provider in next-generation programmatic advertising today announced they have partnered with PeerLogix, Inc., the established standard for tracking non-subscription based Over-the-Top ("OTT") engagement data. The partnership will provide Mobiquity's Advangelists platform with OTT viewership data expanding Mobiquity's competitiveness in OTT advertising, including connected-TV. As PeerLogix is the leader in historical viewership data - with a footprint of over 50,000 premium…

ATX Adds OTT Video Streaming Capabilities to Media Distribution Solution

New Capabilities of MD16 Enhance Guest Experience and Enables Service Providers to Differentiate Video Offering ATX Networks, a global leader in digital access and media distribution solutions, introduced an enhancement to the MD16 bulk media distribution gateway that will enable service providers to offer hotels, hospitals, universities, apartments and other commercial customers streaming media capabilities. The new MD16 OTT streaming blade enables an over-the-top (OTT) video experience anywhere within the commercial…

PeerLogix OTT Data Insights: Game of Thrones New Episodes Provide Significant and Progressive Boost to Streaming Library

PeerLogix, Inc., the go-to audience discovery platform for the OTT/streaming TV landscape, released data that illustrated a clearly defined and progressive lift in OTT streams/views of the library of Game of Thrones episodes with each broadcast of the first four episodes of the show’s final season. The OTT data company reports that not only was there a documented lift in the day-to-day total streams of historical GOT episodes, as the new season approached and launched, but that there was a 200%-300% jump in daily…

New Nationwide Consumer Research From OpenX and The Harris Poll Highlights Surging Popularity of OTT With Majority of US Now Streaming Over…

Study Sheds Light into the Rise of OTT and the Possibility for New Revenue Models for Leading Providers Apple, Netflix, Hulu and Amazon OpenX announced the findings of a nationwide survey conducted by The Harris Poll, showing a massive consumer shift toward OTT video content consumption is well underway. With the majority of American adults now using at least one OTT service, and most subscribing to three separate platforms to stream content, the new study highlights how OTT has become the primary video content channel…

Synamedia Saves Operators up to 50% of OTT Costs with Streaming Aware Machine-Learning Capabilities

Synamedia, the world's largest independent video software provider, announced new automation capabilities for its Virtual Digital Content Manager (DCM) with Smart Rate Control that will save operators up to 50% of bandwidth and storage costs.  Using machine-learning (ML) and Stream Video Quality, Synamedia's patented light weight and real-time quality metric technology, the solution automatically scales based on bandwidth requirements to minimize costs while providing consistently high video quality and without impacting the…

XUMO, a Leading Disruptor in Free Streaming TV, Releases Growth Metrics for its Popular OTT Service; Adds an Additional 6 Premium Channels…

Viewership Increases by 325 Percent and User Consumption is up 90 Percent; XUMO Signs ELEVEN SPORTS, ATTN:, Endemol Shine Group, and Genius Brands to Join Existing Roster of Over 140 Channels, Available in 30 Million U.S. Households and Beyond XUMO, the premier live video-on-demand (VOD) over-the-top (OTT) service, today released growth metrics for its popular, free streaming TV service, reporting a rise in viewership of 325 percent and a 90 percent increase in user consumption over the past year.  Underscored by this…

Swrve Adds Roku to Its Suite of Streaming Video OTT Platforms

Streaming Video-on-Demand and OTT Service Providers Can Now Use Swrve to Drive Engagement, Revenue and Retention Across Mobile, Web and Apple tvOS, Android TV, Amazon Fire TV, and Roku Apps Swrve, the leader in cross-platform customer interaction for sales, marketing and operations, has added Roku to its list of supported over-the-top (OTT) Digital Media Streaming platforms. By doing so, Swrve now enables any brand looking to interact with customers on the Roku platform to do so as part of a multi-channel strategy focused…

PeerLogix Announces Licensing Contract with Leading Over-the-Top (OTT) Streaming Network for Content Procurement and Recommendation

The Viewership Data Will Be Used to Improve Efficiencies in Content Procurement PeerLogix, the established standard for tracking non-subscription based Over-the-Top engagement data, announced that it has partnered with a leading over-the-top television network which will use the Company’s 4-year viewership library of over 60,000 television shows and movies for improved content procurement and recommendation. The partnership is immediately revenue generating for the Company and features fixed monthly payments for a term of…

The State Of Play With OTT Sports Streaming

The starting whistle has blown, the spectators are watching eagerly, and a major metaphorical match has just kicked off in the world of media. Battling it out are the biggest ‘Over The Top’ (OTT) media streaming services, and sat on the sidelines, plugged into the wall and gathering dust, is cable TV. The prize at stake? The attention and subscriptions of millions of viewers, all tuning in to watch live coverage of sports. With OTT sports streaming already racing ahead as an area of growth, it’s time to take a look at…

The Next Generation of Global OTT Platforms Has Been Unveiled Offering Cutting-Edge Streaming Technology – and It’s for Sale

Similar to Amazon, Global OTT Solutions Claims to Have Revolutionized the Global Streaming Space Global OTT Solutions LLC announced that it has developed and is offering for sale its first fully tested, operational and proven global OTT streaming network. Similar to what Amazon has done for shopping, the company claims to have revolutionized the global streaming space by having fully tested and operating global platforms purpose-built and at the ready for anyone wishing to distribute their content immediately and…

iMedia Brands’ Float Left Interactive Partners with 24i to Deliver Leading OTT Solutions for Roku

iMedia Brands, Inc. announces its subsidiary, Float Left Interactive (Float Left) and streaming video experience specialists 24i will partner to leverage the power of Float Left OTT technology to offer advanced applications on Roku, one of the leading connected TV devices. Float Left has over a decade of experience in the OTT space, having served as Roku's first development partner and as a Roku Preferred Developer today. Over the years, Float Left’s native codebase has evolved immensely with the growing industry. What…

Numerator Launches Paid Social Media And Streaming Ad Monitoring

EMERGING MEDIA COVERAGE FURTHER EXPANDS AD VISIBILITY Numerator, a data and tech company serving the market research industry, has introduced Paid Social Media and streaming ads in the form of Ad-Supported Video On-Demand (AVOD) monitoring through Numerator Ad Intel. Numerator Ad Intel will now report on 24 media channels with the two new additions -- providing intelligence into creative and ad spend. "Marketers deserve data and products that allow them to quickly cut through the noise and understand a complete view of…

Straight To View: Nielsen Begins Tracking Premium Theatrical Films Being Distributed On Streaming Platforms

New service gives industry a wide array of consumer data and actionable insights for this new form of distribution accelerated and influenced by COVID-19 Nielsen announced that it is launching its Theatrical Video On-Demand (TVOD) measurement service as a way to capture viewing to movie releases that are directly available to consumers to rent or purchase on demand through streaming/MVPD platforms. Often offered at premium pricing, this rapidly expanding distribution model of film releases was accelerated by COVID-19…