Consumer Power and Preference are Driving Innovation and Fundamentally Changing Role of Physical Store according to Edge by Ascential's annual Future Retail Development Report Shifts in consumer power and preference around efficiency and…
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Powered by Nielsen's leading price intelligence data and machine learning, Retail Pricing Analytics shapes a smarter retail market Nielsen Global Connect today announced the successful rollout of its new Retail Pricing Analytics…
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Verified Buyers, Purchase Data and COVID Ads Now Accessible within Days Numerator, a data and tech company serving the market research space, has launched six new products and capabilities to help brands and retailers quickly understand…
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PepsiCo, Unilever and GroupM Among First Users to Benefit from Transparent Measurement for Grocery Sales and Marketing Campaigns Global advertising technology leader The Trade Desk announced a partnership with Albertsons Media Collective,…
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Skylar uses Datameer and Snowflake to Streamline and Speed Up Data Engineering Processes Datameer, a leading provider of hybrid no-code and SQL data transformation solutions for Snowflake's Data Cloud, announced the increased adoption of…
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NielsenIQ Activate allows retailers to leverage their own data to accelerate new revenue streams NielsenIQ, a global information services company, announced the launch of NielsenIQ Activate; a software-as-a-service (SaaS) solution that…
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Computer Vision and AI-based Offering "Checkout IQ" Helps Reduce Shrinkage at Checkout & Self-Checkout Deep North, the intelligent video analytics company, today announced the launch of Checkout IQ, its new retail loss prevention…
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Fortunately, in the UK, it seems that the retail industry is finally emerging on the other side of the pandemic, equipped with powerful technology and ready to start investing in growth again. However, there are still obstacles on the path…
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New research from Metapack highlights the impact of negative post-purchase experiences A new report from ecommerce delivery technology leader Metapack uncovers the effect of negative delivery experience on consumer shopping behaviours.…
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Rapidly Expanding Ibotta Performance Network Reaches 120 Million Consumer Milestone to Deliver Industry-Best Performance Marketing at Scale Ibotta, the company that disrupted the 100 year-old paper coupon industry with digital cash back…
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Today, Button, the mobile commerce platform trusted by the smartest enterprise marketers, announced a new strategic advisory board to support the company's growth of its PostTap product suite in new categories and across new customer types.…
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VSBLTY Groupe Technologies Corp., a leading software provider of security and retail analytics technology announced that WPP retail expert David Roth has been named to the VSBLTY Board of Directors. Roth, who is CEO, The Store-WPP &…
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The solutions provider implemented 20,000 new retail and payment installations in 2021 and holds the top spot for new POS software installations by retailers worldwide GK is proud to announce several milestones and accomplishments from…
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With Series A funding valuing the company at $78 million, The Desire Company is the gold standard for product reviews, revolutionizing the way consumers shop by winning back their trust The Desire Company, the trailblazing content media…
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It may sound paradoxical, but 2021 was a year of growth as well as pullback for advertising. The growth happened as many marketers raced to keep up with accelerating digital behaviors in Connected TV (CTV) and app-based media consumption.…
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Sommer brings decades of experience to drive Fetch's B2B growth through rich first-party data solutions Fetch Rewards, America's No. 1 rewards app, today announced the appointment of industry veteran, David Sommer, to be its first ever…
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Entrenched Retail Exec, Mark Williamson Joins CitrusAd Mark Williamson joins CitrusAd as Senior Vice President Client Development, marking a resolute change in career paths from retailer to supplier side in an effort to serve the growth…
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The 12th Annual Effective Mobile Marketing Awards recognizes leaders and innovators shaping the mobile marketing landscape Simpli.fi, a leader in programmatic advertising and agency management software, today announced that it won the…
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A new guidebook from Meltwater identifies the region’s hottest online shopping trends — from live streaming to mega-sales — and how brands can leverage these for growth The Covid-19 pandemic sped up Southeast Asians’ embrace of e-commerce…
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Connecting CTV Ad Views To Offline Actions To Provide The Full Consumer Journey In today's fragmented media landscape, attribution is an increasingly valuable tool for advertisers. Recent growth in both consumption and investment in…
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