Videon Raises $7.3 Million Series A Funding Led By Voyager Capital To Accelerate Growth And Innovation In Live Video Streaming

Videon, a leader in edge computing for video, has raised $7.3 million in Series A funding, led by Voyager Capital. The funding will allow Videon to expand its senior leadership, engineering, marketing, and sales teams, enabling it to bring its unique video compute platform to more customers worldwide. Rob Green in Seattle joins as CEO to drive expansion plans and build new partnerships. Getting live video from source to audience is complex and traditionally requires expensive broadcast equipment or costly third-party…

Podcast Radio Network Will Utilize Triton Digital’s Delivery, Monetization, And Measurement Technology To Support Their Streaming Audio And…

Triton Digital®, the global technology and services leader to the digital audio and podcast industry, announced today that Podcast Radio Network, the world’s first radio station network playing and talking about podcasts 24/7, has selected Triton Digital for the delivery, monetization, and measurement of its streaming audio and podcast content. Marketing Technology News: SKEEPERS Enters US Market to Strengthen Brand and Customer Experience with Unique Consumer UGC… Podcast Radio Network has selected @TritonDigital…

Netskrt Systems Expands Executive Team With Addition Of Seasoned Content Delivery And Streaming Video Expert

Netskrt Systems today announced the addition of Steve Miller-Jones to its executive team. Bringing a wealth of experience in content delivery and streaming media, Steve will help further develop and enhance the innovative Netskrt edge Content Delivery Network (eCDN) as Vice President, Product Strategy. Prior to joining Netskrt, Steve held a variety of leadership positions at Limelight Networks where he helped establish Limelight’s focus on streaming internet video. Steve has been active in the CDN industry for over a…

Launch Of Roku Originals Drives Record Two-Week Streaming Period For The Roku Channel

Roku Originals Fuel Robust Engagement on The Roku Channel in the U.S. Roku, Inc. (NASDAQ: ROKU) today provided an update on the recent launch of Roku Originals. In late May, Roku added 30 original series to The Roku Channel starring major talent like Kevin Hart, Anna Kendrick, Jennifer Lopez and more. The debut of Roku Originals builds on the significant growth of The Roku Channel, which reached households with an estimated 70 million people in the U.S. as of Q1 2021. “The Roku Channel has grown to become a…

StreamNative Platform, An Enterprise Messaging and Streaming Platform powered by Apache Pulsar

Today, StreamNative, a cloud-native messaging and event streaming company powered by Apache Pulsar, announces the launch of StreamNative Platform. StreamNative Platform is an enterprise-ready, self-managed software offering of Apache Pulsar. Enabling New Use CasesFor companies who have not moved their infrastructure to the cloud, StreamNative platform enables them to run an enterprise-grade Pulsar service within their environment, offering complete data privacy and data ownership. Marketing Technology News: MarTech…

New Data Shows $30 Billion Streaming Advertising Disconnect Among Publishers, Brands and Consumers

Conviva’s First State of Streaming Advertising Report Outlines a Path Forward for Industry Improvements in Ad Planning, Measurement, Privacy and Quality Conviva, the intelligence cloud for streaming media, released its inaugural State of Streaming Advertising report today, revealing big gaps in how publishers, buyers and consumers perceive streaming ads, and what this means for the future of the multibillion dollar streaming ad industry. For example, while 69% of sellers believe ad quality on streaming is as good as on…

BDEX Launches Streaming Media Audience Segments in Tru Optik’s Data Marketplace

Leading data exchange BDEX announced today that its streaming media data segments are now available in Tru Optik’s Data Marketplace. This data includes audiences gained from BDEX’s data collaboration with TiVo, offering TV marketers insights into millions of homes across the U.S. BDEX, the first and largest data exchange platform in the US, is pleased to announce its over-the-top (OTT) and connected TV (CTV) segments are now available in Tru Optik’s Data Marketplace. BDEX’s data will connect to devices in…

Hopin Brings Live Streaming To Enterprise With StreamYard Business

Hopin, a leading virtual and hybrid experiences platform redefining connection around the world, has announced significant updates and features to its product portfolio with the release of StreamYard Business. StreamYard Business is a new pricing plan and feature set designed for enterprise organizations who want to build authentic brands and connect with their communities through live streaming. Hopin is also announcing Internationalization on StreamYard, to offer translation into multiple native languages for better…

Bambuser Launches Social Multistreaming, Bringing Live Video Shopping Events to Facebook, YouTube & More

New capability empowers retailers to grow audience while retaining ownership of the customer journey Bambuser today announced the launch of social media multistreaming, a new capability that empowers retailers to broadcast Live Video Shopping events across popular social channels. The feature will amplify the impact of retailers' interactive shopping implementations, enabling them to capture large, highly-engaged audiences on third-party sites and drive them to owned e-commerce properties for engagement and conversion.…

SAS Packs The Most Analytics Punch’ And Is A Leader In Streaming Analytics Per Independent Research Firm

SAS is among the top providers of streaming analytics according to The Forrester Wave™: Streaming Analytics, Q2 2021 report. The Forrester evaluation cites SAS® Event Stream Processing as a Leader. Marketing Technology News: Strata Introduces Identity Orchestration Platform for Multi-Clouds According to the Forrester report, "SAS packs the most analytics punch. SAS Event Stream Processing (ESP) stands out in this evaluation as the platform with the most built-in analytics for machine learning and other advanced…

OTT Industry: 76% Plan To Change Business Model To Capitalize On Exploding Streaming Demand

Applicaster, a leading technology provider for simplifying the creation, delivery and management of OTT video applications, in its latest industry report, has revealed that 84% of media executives expect streaming to grow in 2021, with nearly half of those budgeting for more than 50% growth this quarter alone. In addition, a surprising three-quarters of respondents plan to change their monetization model this year, or are considering making a change. The new report from Applicaster, titled "The State of OTT Revenue 2021",…

Sherpa Digital Media Delivers Key Metrics on Virtual Events and Video Streaming in 2020

The company shares its event attendance and video consumption metrics for the past year, spotlighting the growing demand for video-powered experiences. Sherpa Digital Media, Inc., a leading provider of virtual events, webinars, and webcasts for enterprise Marketing and Communications, shared usage metrics of its flagship platform for live and on-demand video hosting and streaming. Over the course of 2020, Sherpa hosted and streamed over 11,000 events, due in large part to a surge in demand for virtual events and online…

KX Partners With Microsoft To Take Streaming Analytics To The Cloud

KX, a worldwide leader of in-memory, time-series databases and streaming analytics, has announced it has become a Microsoft Partner. The two companies are working together to build a long-term technical and go-to-market roadmap to enable companies - with an initial focus on the financial services and Industrial IoT sectors - to rapidly scale-up their real-time analytics and decision-making capabilities. The announcement follows the launch of KX Insights - a cloud-first platform for streaming analytics that fully…

Narrative Data Streaming Platform First to Offer Access to Webbula’s Comprehensive Audience Data Solution for Hashed Email Campaigns

Partnership Gives Narrative Data Streaming Platform Users Access to Webbula's Age, Gender, Device, and ID Mapping Data in Strategic Data Segments To better assist businesses in targeting individuals and increasing advertisement relevancy in their multichannel email campaigns, Narrative, the Data Streaming Platform that makes it easy to buy, sell and win, and Webbula,  the Data Solutions Experts, today announced that the Narrative Data Streaming Platform will be the first external data platform to offer access to the Webbula…

Leading Spanish-Language Entertainment Company Estrella Media Partners with Google Ad Manager for Monetization of its Streaming TV Platforms

Estrella Media, a leading vertically integrated, multi-platform, Spanish-language media company, announced that it has selected Google Ad Manager for monetizing its live and on demand streaming TV platforms. Free ad-supported streaming TV (FAST) platforms will span across connected TV, gaming consoles, mobile, and online beginning with the EstrellaTV and Estrella News channels streaming live on multiple partner apps and on demand at estrellatv.com and on Estrella Media’s multi-channel network on YouTube. Plans are in the…

RTB House Streaming Video Ads Product Wins Twice at the American Business Awards

RTB House’s Streaming Video Ads Win Prestigious 2021 SILVER STEVIE® AWARD in the Marketing/Public Relations Solution Category RTB House, a global company that provides state-of-the-art marketing technologies, today announced that their Streaming Video Ads was named a winner of a Silver Stevie® Award in the Marketing/Public Relations Solution category, as well as a Bronze Stevie® Award in the Artificial Intelligence/ Machine Learning Solution category as part of the 19th Annual American Business Awards®.…

IBM Watson Advertising Accelerator Expands to Bring AI to Fast-Growing OTT Media and Streaming Landscape

As brands and agencies look to diversify their media portfolios in ever-changing traditional web, IBM offers Watson AI for OTT market, where industry collaboration is critical to achieving scale IBM, today announced the expansion of IBM Watson Advertising Accelerator for OTT and video, designed to help marketers move beyond contextual relevance alone. Accelerator aims to leverage artificial intelligence to dynamically optimize OTT ad creative for improved campaign outcomes at scale, not dependent on traditional advertising…

Nielsen Doubles Down On Streaming, Adds Viewership By Platform And Advanced Audience Demographics

Combined with Nielsen SVOD Content Ratings, Nielsen now delivers comprehensive streaming performance metrics across program, platform and streaming category Today, Nielsen, announced the launch of Nielsen Streaming Video Ratings, a syndicated service reported via Nielsen's premier audience insights platform, NPOWER, that provides unique visibility into total viewership and advanced audience demographic insights by streaming platform alongside linear TV ratings. Armed with this holistic view of total TV time, media buyers…

Proximus Selects Velocix’s CDN To Scale-out IP Video Streaming Services

Belgium’s largest telecoms operator leverages Velocix to support subscriber growth Velocix, the market’s leading provider of carrier-grade video streaming and advertising technology, today announced that Proximus, Belgium’s largest convergent telecoms player, has scaled-out its Pickx multi-screen video service using Velocix’s content delivery network (CDN) technology. Marketing Technology News: TVEyes Adds Listenership Data to its Global Podcast Monitoring Service and Expands into New… Driven by rapidly rising…

Bitmovin Raises $25 Million to Drive New Innovations in Video Streaming Industry

Funding to Expand Bitmovin's Streaming Solutions to Meet 380% Growth in Network Traffic of Video on the Internet Bitmovin, a leading provider of video infrastructure for global digital media companies, today announced it has raised $25 million in Series C financing. The company will leverage this investment to drive the continued expansion of its product innovation and technology leadership in the streaming space. Bitmovin's Series C round was led by Swisscom Ventures with participation from Climb Ventures, and existing…