In The G2 Crowd Winter 2018 Report, etouches Earned The Coveted “Leader” Designation

etouches, a leading global provider of event management software solutions, has been named a “Leader” in event management software, earning top marks for customer satisfaction and market presence in the G2 Crowd Winter 2018 report.

 G2 Crowd Grids highlight the best business software solutions. The quarterly rankings leverage synthesized social data and more than 382,400 reviews by authenticated users.

Marketers need to be satisfied with their event management technology because research shows live events get the job done for B2B companies. Most B2B marketers (69 percent) in the US use face-to-face events as a marketing tactic to acquire new customers. What’s more, events share the spotlight with email as the most effective marketing tactic, named by 75 percent of U.S. professional association employees.

In the G2 Crowd Winter 2018 report, etouches earned the coveted “Leader” designation based on users’ praise for the platform as a comprehensive, end-to-end event management solution. Users also gave high marks to etouches tools to enhance attendee engagement and satisfaction, while delivering a proven return on investment. Other factors in the solution’s favorable reviews were: ease of use, customer support, frequent enhancements, special features for customization and reporting, and ease of integration with customers’ sales and marketing platforms.

Also Read: G2 Crowd Appoints Seasoned Marketing Executive Meagen Eisenberg To Its Board Of Directors

“We’re thrilled to receive this recognition. During the past few years, we’ve integrated robust new offerings into our platform to create a data-driven solution that supports every step of the event lifecycle. Our approach is resonating with customers, as shown by the latest G2 Crowd rankings. We look forward to continuing to serve our customers with solutions that streamline event planning and management and transform events for the better for all participants, ” Oni Chukwu, CEO of etouches, said.

Also Read: Interview with Chalva Tchkotoua, CMO, etouches

On a Roll

etouches recognition on G2 Crowd caps off a string of recent accolades for the global provider of event management software solutions. During the second half of 2017, here are some of the honors etouches earned for innovation, leadership and customer support.

• Best Event Management Solution of 2017, SIIA CODiE Awards. This global award by the Software & Information Industry celebrates excellence in business and education technology.
• 2017 25 Most Influential People in Business Travel, Business Travel News, for CEO Oni Chukwu
• 25 Most Influential People in the Meetings Industry for 2017, also for Chukwu
• Best in Biz 2017 Award for Most Innovative Service of the Year, for etouches’ LOOPD, an attendee engagement solution combining wearable technology, data and analytics, and a mobile app. (Earlier last year, LOOPD also became the first event software ever to receive Germany’s prestigious iF Design Award.)
• Best in Biz 2017 Award for Support Department of the Year
• Stevie® Award for Women in Business, Chief Revenue Officer Kathleen Roberge

Also Read: etouches Completes Integration of Loopd to Deliver Real-Time Live Event Analytics