SaaS Models Are Now An Established Technology Across Most Organizational Functions Currently, we are witnessing a huge deluge of business …
Everyware™ Introduces Innovative, Next-Level Text Messaging Solution at ARDA World Convention
Everyware’s Two-Way Text Communication Enhances All Levels Of Customer Service, Creating Personalized Interaction At All Stages Of The Vacation Experience …
Data 101 to Set Your Data-Driven Marketing Ablaze
In this era of modern tech, we are witnessing an organization-scale data downpour. Clearly, there’s a growing focus on data …
How to Champion B2B Social Selling and Deliver ROI
Have you heard the story of that B2C salesperson who could sell a ski jacket to a salt miner from …
Marketo Acquires Bizible for Refined Marketing Attributions and Accurate ROIs
Bizible’s Acquisition by Marketo Enables Marketers to Make Smarter Investments and Achieve Better Marketing ROIs The space of engagement platforms …
Sprinklr Unveils Intuition, an AI-Powered Potential Game Changer for Social Media Management
The AI sphere for marketers keeps getting bigger and better by the day. Customer Experience Management (CXM) platform Sprinklr, has …
Marketo Accelerate Evolves Further with Addition of Socedo
Socedo Moves from Being LaunchPoint Technology Partner To Joining the Marketo Accelerate Ecosystem Socedo, a social media demand generation for B2B …
5 Disruptive Trends in Martech in 2018
In 2011, there were around 150 of them. In 2017, there were just over 5000 approximately. At the Martech Conference, …
How to Surf the AI Wave to Empower Digital Platforms
The more we dig into AI, the crazier it gets. The business value it brings remains unfathomable despite the convincing …
Why it’s Time for a Mobile Email Strategy, and How to Get It Cracking
Mobile Email Strategy Is About How A Brand Leverages The Potential Of Mobiles, Which Are In Essence Digital Swiss Knives …
Surfing the Marketing Automation Tide in 2018
In the foreseeable future, Marketing Automation would continue to remain a staple technology for every marketing team, irrespective of the …
Mobile CX Trends: Time for Marketers to Press for More Control
To Deliver Hyper-Personalized Experiences At Scale, Mobile Is The Go-To Space For Marketers. Customer Experience (CX) is the top priority …
![Why Your Brand Needs to Become [P]interesting to Reign Social ROI](https://martechseries.com/wp-content/uploads/2018/04/printrest-840x440.jpg)
Why Your Brand Needs to Become [P]interesting to Reign Social ROI
Brands that have not yet looked at Pinterest to amplify their social ROI could be missing out on a big …
How to Nail Your Customer Loyalty Program
Customer Loyalty is a Critical Aspect of Marketing That Needs to be Nurtured in This Age of Marketing Noise Today, …
Bigger and More Powerful: Watch out for the New AT&T Channel Sales Event in November
The Official Announcement of Fusion by AT&T Partner Solutions Was Made in Las Vegas at the Channel Partners Conference & …
CX And AI In Harmony: Oracle CX Cloud Suite To Deliver AI-Powered CX
There was plenty of action at the Oracle Modern CX. Today, the action got quicker with new updates being announced for …
The Art and Science of Retargeting for Marketers in 2018
This Article Is a Quick Fact-Check on Why Retargeting Is Just as Important and Valuable for Both B2B and B2C …
Adobe Draws the Curtains on Adobe Muse: Now What?
Tech Support for Users Available Until 19 May 2019 After Which No Further Features Will Be Developed for Adobe Muse …
How to Build Context-Based Email Lists Using Social Media
Embrace the Power of Social and Email to Propel Customer Engagement and Eventually, Lead Generation and Conversion Social media continues …
123FormBuilder Launches Its Mobile App And Offline Forms
Mobile App Has Cross-OS Functionality That Allows Users to Upload Files and Photos or Submits Forms Even Without Network Coverage …