Home Authors Posts by Pranav Vadehra

Pranav Vadehra

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Brightcove Audience Video Analytics
Video Marketing

HubSpot and Brightcove Join Forces to Target Growing Video Analytics Space

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Jeff Marcoux martech podcast
AI/ML

Jeff Marcoux of Microsoft – Lead Prioritization, Predictive Lead Generation and The Rise of Customer Experience

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heinz_marketing-a
Interviews

Interview with Matt Heinz, President, Heinz Marketing

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predictive direct mail
Guest Authors

Allison MacLeod of Rapid7 – 10x Growth, Getting More Sophisticated with Predictive, and Direct Mail

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Lucy IBM Watson Powered Cognitive Companion
AI/ML

Equals 3 Sees Rapid Growth with “Lucy”, a Cognitive Companion for Marketers

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Mobile World Congress 2017
Mobile Marketing

5 Tech Trends That Will Influence Martech at the Mobile World Congress 2017

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Youtube shuts down no-skip ads
Video Advertising

Google Announces the End of the No-Skip 30-Second Ad on YouTube

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Urban Airship Predictive Churn
Mobile Marketing

Urban Airship Study Reveals App Publishers that Don’t Message Users Waste 95 Percent of their Acquisition Spend

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Sangram Vajre
Interviews

Interview with Sangram Vajre, CMO & Co-Founder – Terminus

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Danny Wajcman
Interviews

Interview with Danny Wajcman, Co-Founder & COO – Lucky Orange

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Braydan Young
Interviews

Interview with Braydan Young, Co-founder – Coffee Sender

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Scott Salkin
Interviews

Interview with Scott Salkin, CEO & Founder – Allbound

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APURVA KUMAR
Interviews

Interview with Apurva Kumar, CEO – LotaData

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Why Marketing Technology Is Essential for Modern Marketing
Sales & Marketing

Why Marketing Technology Is Essential for Modern Marketing

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