Webbula, The Data Solutions Experts and Truthset Data Partner, ranked top among all data providers at determining age overall and in every specific age group in Truthset’s Truthscore™ Index release for Q2 2021. Marketing Technology News:…
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It’s no secret that the delayed, but impending, death of third-party cookies on the Google Chrome browser and Apple’s stance on privacy has left marketers scrambling to develop a game plan on how to best target and connect with existing and…
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Joint innovation to focus on enterprise voice, security and industry-focused services BT and Microsoft today announced a new strategic partnership to accelerate innovation across enterprise voice, cyber security and industry-focused…
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Varonis Systems, Inc. , a pioneer in data security and analytics, announced it successfully achieved ISO/IEC 27701:2019 ( certification after an independent third-party audit. The accreditation demonstrates Varonis' alignment with…
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An average organization is targeted by over 700 social engineering attacks each year. 77% of BEC attacks target employees outside of financial and executive roles.  43% of phishing attacks impersonate Microsoft.…
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Evaluation Cites Data Quality and Policy and Stewardship Management Capabilities as Strong Points, Confirmed by Client Feedback Precisely, the global leader in data integrity, announced that it has been named a Leader in The…
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First CDP to Provide Granular Data Privacy and Governance Controls for Apple ATT mParticle, the largest independent Customer Data Platform, announced a series of new features to help companies comply with data privacy rules and…
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Bugsnag, a SmartBear company and an application stability management pioneer, announced it has achieved its ISO 27001 certification. The ISO 27001 standard promotes continuous improvement of security processes and shows Bugsnag’s…
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Grounded in BlueConic’s privacy-by-design philosophy, the data clean room is a natural extension of the platform’s existing third-party data-deprecation solutions Driven by the death of the third-party cookie and its debilitating…
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YouAppi, a leading global marketing platform for the world's largest mobile brands, announced an integration with Vungle, a leading mobile performance marketing platform, for high-quality mobile inventory. YouAppi has experienced a…
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Hightouch, a fast-growing software company that pioneered the concept of Reverse ETL, announced it has raised $12.1 million in Series A financing led by Amplify Partners, increasing its total funding to $14.2 million. This round also…
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Adstra, the first interoperable Data Bureau designed to help marketers align data with business outcomes, announced the launch of its latest whitepaper, The Multiple Views of the Identity Ecosystem. The whitepaper helps guide marketers…
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Software Veteran to Lead Engineering, Architecture, Security, Production Engineering, Excellence Enablement and Quality Assurance for Data Intelligence Market Leader Collibra, the Data Intelligence company, announced the appointment of…
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OpenText announced the launch of OpenText Advisory Services, a new strategic professional services offering to support organizations in achieving maximum value from their information management investments. "Technology is just one piece…
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Revinate, a global leader in guest data management and marketing automation, announced it will acquire NAVIS, a leading provider of software and services to power reservation sales agents and marketing activities. Together, the…
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Nielsen Digital Ad Ratings measures nearly 90% of total digital video spend in the U.S.; more than 60% resiliency against the loss of third party identifiers Nielsen announced its approach to eliminate its reliance on digital identifiers…
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Data breaches cost surveyed companies $4.24 million per incident on average; highest in 17-year report history Adoption of AI, hybrid cloud, and zero trust approach lowered data breach costs IBM Security announced the…
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HP Wolf Security threat research team finds increasing cybercrime sophistication and a boom in monetization and hacking tools, while end users are still vulnerable to old tricks  HP Inc. released its latest global Threat Insights Report, …
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Enveil, the pioneering Privacy Enhancing Technology company protecting Data in Use, and Sayari, the global corporate data provider and commercial intelligence platform, announced a partnership and product integration to increase data…
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