Interview with Ben Plomion, CMO, GumGum
"Too many marketers continue to hang on to the more traditional elements of marketing while ignoring those that could help …
Interview with Gil Becker, President and CEO, AnyClip
"As advertisers’ ability to target users is confined, they will have to get creative about reaching the consumer, and contextual …
Interview with Allison Stern, Co-Founder and CSO, Tubular
"Data is one thing, but insights are the key to the recommendations on what people really want. Nobody wants data …
Interview with Maria Pergolino, Chief Marketing Officer, Anaplan
"We condense information from campaign performance, behavioral data, surveys and other research to build a comprehensive view of the customer …
Interview with Janice Caston, VP Global Marketing, Toluna
"Today's marketing research platforms have evolved to provide a better quality of insights. This innovation has totally disqualified the idea …
Interview with Mark Gorman, CEO, Matrix Solutions
"The ad industry should take the initiative of working to standardize data collection and usage and market this to the …
Interview with Brendan Gahan, Founder, Epic Signal
"The opportunities that brands have today to surpass their competitors and be more targeted, efficient, and effective are at their …
Interview with Claudio Franco, Global CMO, Gympass
"Data never lies and can unlock so much potential, but it is very much a language that must be learned." …
Interview with Zohar Dayan, Co-Founder and CEO, Wibbitz
"Every content creator understands that video is the most efficient way to connect with their audiences, and is actively seeking …
Interview with Stefan Koenig, Co- Founder and CEO, Hull.io
"Identity resolution has always been a tricky problem because each service has its own way of identifying customers." Tell us …
Interview with Robert Seo, CEO US, Buzzvil
"CMOs are seeing a record number of users opting-in for lockscreen content, and marketing strategies in turn are including that …
Interview with Eva Tsai, Chief Marketing Officer, Algolia
"Search will no longer be limited to a list of outcomes that are a result of entering a few key …
Interview with Gina Kang, Head of Global Digital Marketing, MPP Global
"An AI-centric world is already a reality and it’s changing the way we live and work. It’s a natural next …
Interview with Ryan Hollenbeck, SVP, Global Marketing, Verint
"As we look to AI-implementation, marketers need to understand their role as a nexus of these various data points and …
Interview with Jason VandeBoom, Founder and CEO, ActiveCampaign
"As marketers prepare for this ever evolving landscape where the customer’s experience comes first, it’s critical they understand the entire …
Interview with Arron Shepherd, Co-Founder and Chief Storyteller, The Goat Agency
"The most effective influencers have built their following slowly through creating amazing content that resonates with their engaged following." Tell …
Interview with Dhruv Ghulati, Founder and CEO, Factmata
"We need to clean up the ecosystem so that consumers want to engage with online content and can easily find …
Interview with Manny Medina, CEO and Co-Founder, Outreach
"Technology innovations aren’t about replacing human analysis and decision making — the focus should be on amplifying it." Tell us …
Interview with Oksana Sokolovsky, Co-Founder and CEO, Io-Tahoe
"Visual search that ties objects to relative information will become one of the key enablers in data-driven sales." Tell us …
Interview with Chrissie Jamieson, VP Marketing, MarkMonitor
"The purpose of a brand protection strategy is to protect the business and safeguard the consumer, encouraging a customer-centric mindset …