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Insights

MarTech Series presents expert insights, guest author blogs, thought leadership articles about marketing technology penned by leaders and visionaries.

The Story Behind Uber Eats’ Unforgettable Super Bowl Spot
Customer Experience Management

The Story Behind Uber Eats’ Unforgettable Super Bowl Spot

MTS Staff Writer -
0
MarTech Interview with: Tyler Moebius, CEO at SmartMedia Technologies
AI/ML

MarTech Interview with: Tyler Moebius, CEO at SmartMedia Technologies

Paroma Sen -
0
5 Best Practices for Creating Branded Reels
Content

5 Best Practices for Creating Branded Reels

Zarnaz Arlia -
0
Decoding User Psychology: Now a Marketing Prerequisite – The Role of Trust in User Psychology and Building Trustworthiness
Customer Experience Management

Decoding User Psychology: Now a Marketing Prerequisite – The Role of Trust in User Psychology and Building Trustworthiness

MTS Staff Writer -
0
Grocers-See-AI-Powered-Personalization-as-Key-Success-Driver-in-Retail-Media-Networks;-Predicts-a-13%-Increase-in-Retail-Media-Revenue-in-2024
AI/ML

Grocers See AI-Powered Personalization as Key Success Driver in Retail Media Networks; Predicts a 13% Increase in Retail Media Revenue in 2024

PRNewswire -
0
Search Marketing Mistakes and Challenges That Are Still Commonplace in B2B
Native & Programmatic Advertising

Search Marketing Mistakes and Challenges That Are Still Commonplace in B2B

MTS Staff Writer -
0
Marketing Technology Highlights of The Week: Featuring Medallia, Cordial, Bloomreach and more!
AI/ML

Marketing Technology Highlights of The Week: Featuring Medallia, Cordial, Bloomreach and more!

MTS Staff Writer -
0
Operational Maturity Workbook: 5 Actionable Next Steps to Achieve Operational Maturity Within Your Organization
Guest Authors

Operational Maturity Workbook: 5 Actionable Next Steps to Achieve Operational Maturity Within Your Organization

Kate Roberts -
0
Beacon Looks to Disrupt Local Search with AI-Driven Local Answers
AI/ML

AI and Search Engines: A Breakdown

MTS Staff Writer -
0
Bishop-McCann-grows-event-technology-solutions;-hires-Todd-Moritz-as-new-Vice-President-of-Event-Technology
Events Promotion

Bishop-McCann grows event technology solutions; hires Todd Moritz as new Vice President of Event Technology

Business Wire -
0
Sprout Social Expands Reddit Partnership
Insights

Sprout Social Expands Reddit Partnership

Globe Newswire -
0
Innovid the First to Provide Granular Outcomes Measurement Across All DSP & SSP Ad Buys
Events Promotion

Innovid the First to Enable Self-Service Creation of Interactive CTV Ad Experiences for Live Streaming Events at Scale

Business Wire -
0
Birdeye's Annual State of Online Reviews Unveils Emerging Trends in Online Reputation
Customer Experience Management

Birdeye’s 2024 Report Reveals Emerging Trends in Google Business Profile Usage

PRNewswire -
0
DreamHost Launches AI-powered Website Builder for WordPress
Analytics

10 WordPress Security Issues & Vulnerabilities You Should Know About

MTS Staff Writer -
0
The Future of Loyalty: Insights from Rising Stars
AI/ML

The Future of Loyalty: Insights from Rising Stars

Jonathan Reeve -
0
AdTech in 2024 – Where We Are Headed This Year
AI/ML

AdTech in 2024 – Where We Are Headed This Year

Frost Prioleau -
0
A Majority of Content Creators and Influencers Struggle with Burnout as Concerns for AI begin to Surface, According to a New Awin Group Survey Research
AI/ML

Has Google Search Gotten Worse? What Does it mean for Content Creators and Marketers?

MTS Staff Writer -
0
Skai's 2024 Study Affirms Retail Media as Top Advertising Channel with 81% Marketer Approval
Insights

Skai’s 2024 Study Affirms Retail Media as Top Advertising Channel with 81% Marketer Approval

PRNewswire -
0
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