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Interactive Content

StoryStream Partners With Brandwatch’s Vizia to Deliver AI-Enriched Social Content

Sudipto Ghosh Feb 20, 2018 0
The Partnership with StoryStream's Content Marketing Platform Gives Brandwatch's Vizia Access to Build Context for an Enriched Customer Experiences StoryStream, leading AI-powered…
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Staff Writers

Salesforce Is #1 in Fortune’s List Of ‘100 Best Companies to Work For’

Shalaka Nalawade Feb 20, 2018 0
Salesforce Takes First Place in the 2018 Fortune 100 Best Companies by Creating a Great Place to Work For All and Recognizing Workplace Culture Focused on Maximizing Human Potential…
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Staff Writers

Are You Ready for The Revenue Summit ’18?

Shalaka Nalawade Feb 19, 2018 0
The Revenue Summit Is Known for Empowering B2B Leaders to Accelerate Full Funnel Growth Sales and marketing reps are busy gearing up for this year’s Revenue Summit. Hosted by Sales…
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Audience Data

Decoding The State of Programmatic Advertising and Ad Formats in 2018

Sudipto Ghosh Feb 19, 2018 2
In Our Latest Predictions Series 2018 Article, We Explore How the AdTech Companies Will Increasingly Seek to Create Value and Solve Industry Problems with Disruptive Technologies In…
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Content

Adobe Unveils Next-Gen Content Intelligence to Transform Customer Experiences

Sudipto Ghosh Feb 15, 2018 0
Adobe Promises to Deliver Content Intelligence That Will Play Key Role in Building Brand Loyalty, with Personalization, Authenticity, and Design Reigning Supreme The latest Adobe …
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Staff Writers

Smaato Serves Record Mobile In-App and Video Impressions in 2017

Sudipto Ghosh Feb 15, 2018 0
Smaato Mobile Platform Delivers 60% Overall Growth Q4 2017 Over Q4 2016 Smaato, a leading global real-time advertising platform for mobile publishers and app developers, has…
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Content Marketing

Lessons for Content Marketers from a Successful Cupid

Sudipto Ghosh Feb 14, 2018 0
For Many Content Marketers, Delivering Personalized and Relevant Experiences Across the Entire Customer Journey to Purchase Is Not Easy as It Looks Valentine's Day is here... and we…
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AI/ML

CloudEngage Announces AI-Powered Live Chat Solution ‘Chord’

Sudipto Ghosh Feb 14, 2018 0
Chord by CloudEngage Is the First Live Chat Solution to Combine Artificial Intelligence with Real-Time Personalization That Intuitively Learns Customer Preferences, Generating…
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Analytics

How is The Location Data Landscape Shaping Up in 2018?

Sudipto Ghosh Feb 13, 2018 1
If a Tool Is Limited by the Availability of Low-Quality Data, It Just Won't Be of  Value. As the Data Market Becomes More Crowded, It's Also Important to Focus on Transparency, says…
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Audience Data

Unacast Scoops $17.5 Million to Add More Power and Transparency to Location Data

Sudipto Ghosh Feb 13, 2018 0
Company Will Continue to Empower Businesses to Make Smarter Decisions by Providing Unprecedented Access to Human Activity Through the Real World Graph Barely months before GDPR comes…
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Staff Writers

Mobile Marketing Platform Adikteev Raises $12 Million

Sudipto Ghosh Feb 13, 2018 0
Series B Round for Adikteev Was Led by Ring Capital and BNP Developpement Leading mobile marketing platform, Adikteev has secured $12 million in its Series B round for further…
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Interactive Content

Do Your AdTech Goals for 2018 Look Like These?

Sudipto Ghosh Feb 12, 2018 0
According to Matt Fanelli of MNI Targeted Media, Ad Fraud Would Continue to Be an Issue Across the Digital Landscape Historically, the advertising industry has always at the…
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Content Management

Google Partners with Getty Images to Improve Content Attribution

Sudipto Ghosh Feb 12, 2018 0
With Getty Images as a Partner, Google Would Add Legitimacy to Images Uploaded or Featured in their Image Search Gallery In a strategic partnership, Google has partnered with Getty…
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Customer Data Platforms

Telefónica Unveils AI-Powered Smart Notifications for the ‘Attention Economy’

Sudipto Ghosh Feb 9, 2018 0
Smart Notifications Is the First Product Developed by Telefónica to Solve the Problems Created by the “Attention Economy” Leading global telecom company, Telefónica, has launched an…
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Staff Writers

Six Unstoppable Disruptions in Marketing Technology

Sudipto Ghosh Feb 6, 2018 0
The Biggest Disruptions in Marketing Technology You Should Be Expecting This Year Speaking to top marketing leaders in the industry led us to believe that the buzzing ecosystem of…
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Staff Writers

Marketing Evolution Raises $20.6 Million in Series B Funding

Sudipto Ghosh Feb 6, 2018 0
Marketing Evolution Is Defining a New Category for Customer-Obsessed Marketing by Pioneering “Person-Centric Business Decisioning” Using AI-Based Technologies Marketing Evolution, a…
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Staff Writers

Video is The Future of Content Marketing

Sudipto Ghosh Feb 5, 2018 2
In a chat with MarTech Series, Nuxeo's Uri Kogan Predicts that AI Is Going to Be Critical in Creating the Millions of Variants That a Global Content Strategy Demands In 2018,  what…
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Audience Data

Dare or Drop: Top Challenges for Marketers Set to Intensify in 2018

Sudipto Ghosh Feb 1, 2018 1
Executives from Top Marketing Technology Companies Participated in Our Predictions Series 2018 and Identified the Top Challenges That Marketers Would Face in 2018 In 2018, what would…
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B2B Data

CallRail Launches AI-powered Call Highlights Feature for Improved Reporting and Analytics

Sudipto Ghosh Jan 30, 2018 1
Call Highlights is an AI-Driven Feature Proactively Recommends Additional, Customized Keywords Helping Marketers Better Understand Why Customers Are Picking up the Phone CallRail, a…
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Social Media Platforms

Voilà! the Internet Crosses 4 Billion User Mark, and 80% of Them Are on Social Media

Sudipto Ghosh Jan 30, 2018 1
The Latest Hootsuite Report Finds the Number of Internet Users Is Now More Than Half the Global Population  In their latest report, leading social media management platform and a…
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