Marketers Can Now Build Sustainable, Brand-Safe Omnichannel Campaigns on Their Own AUDIENCEX, a leading provider of end-to-end digital marketing solutions …
TMMData Announces New Marketing Campaign Tracking Capabilities to Its Platform
New Offering Supports Even More Comprehensive Marketing Insights with Additional Options to Scale and Govern Creation of Campaign Tracking Codes …
ON24 Accelerates Growth as Marketers Own More Revenue Responsibility
Marketers Double down on Webinars as ON24 Increases New Customers, Furthers Relationships with Existing Ones With almost 40% of marketers directly …
Cloud-based CRM Solutions Will Increase Your Sales and Offer a Seamless Customer Experience
Frost & Sullivan Highlights That Cloud-Based CRM Solutions Enable Organizations to Deliver a Truly Personal Purchase Experience to Customers Over …
OpenX Taps Leading AdTech Veteran Todd Parsons as Chief Product Officer
OpenX’s Latest Announcement Follows Series of Senior Mobile and Video Product Hires Leading programmatic adtech provider, OpenX has announced the appointment of …
a4 Partners with Inscape to Deliver Smart TV Insights to Marketers and MVPDs
a4 Is Expanding Its Audience-Based, Multiscreen Advertising Solution with Data Insights from Millions of Smart TVs Altice USA had recently unveiled …
LinkedIn Announces The Next-Gen Avatar of Sales Navigator
LinkedIn Said That They Would Be Rolling out an Upgraded Sales Navigator. This Latest Version has a Variety of New …
SRAX Names Shopper Marketing Veteran George Stella to Lead SRAXshopper
SRAX announced shopper marketing industry veteran George Stella, has joined the company to drive its consumer packages goods (CPG) vertical, SRAXshopper. “George …
Lucidity Announces $5 Million Strategic Funding Round
3Rodeo, CoinUs, Cypher Group, Pithia, and YouBi Capital Back First-To-Market Blockchain Solution for Transparency in Digital Advertising Lucidity, the digital …
Global ABM Leader Madison Logic Only NYC-Based Martech Company to Achieve 6th Consecutive Inc 5000 Honor
With Three-Year Revenue Growth of 106 Percent, Madison Logic Earns an Accomplishment Fewer than 6% of Companies Achieved in the …
How Adding Audio Advertising to Your Channels Will Mute the Competition
In the not-so-distant past, advertisers aiming to reach audiophiles had a straightforward task. Depending on their target audiences, they’d negotiate …
TechBytes with Rob Weedn, Founder and CEO, DealSignal
Rob Weedn Founder and CEO, DealSignal Marketing and sales machines run on data. Data is the oil that keeps the …
WISeKey Cybersecurity Growing by over 60% Compared to Same Period Last as More Companies Required ID Management to Facilitate Their Compliance with GDPR
WISeKey QuoVadis Identity Management, Managed PKI and Digital Signing Services Penetration Is Growing Beyond Europe, Generating Revenue of over $11 …
CallRail Launches First-to-Market Cost-Per-Lead Solution
New Feature Aims to Help Agencies Solve Growing Attribution Problem and Better Demonstrate ROI Leading call tracking and analytics provider, CallRail, …
Viant Launches Sales Tactic Optimization and Purchase Cycle Targeting for CPG Marketers
Expanded Partnership with IRI Enables Advanced Optimization and Targeting Capabilities Viant, a Meredith Corporation people-based advertising technology company, announced the …
SugarCRM and Accel-KKR Join Hands to Usher Next Phase of CRM Business
Leading CRM maker, SugarCRM has announced that Accel-KKR, a leading technology-focused private equity firm, has made a strategic and significant investment …
Stringr Taps Brightcove to Transform The Future of Video Content Creation Industry
Media Tech Company Stringr Joins Forces with Brightcove to Enable Users to Source, Edit and Publish Video Content in One …
Yieldify Joins Oracle Bronto Partner Program
Collaboration will help marketers create connected customer journeys across email and web Yieldify, the customer journey optimization company, today announced …
DiscoverOrg Partners with Bombora to Personalize Buyers Journey Using Intent Data
DiscoverOrg Expands B2B Buyer Intent Data Offering With Enhanced Access to Predictive Intent Data Gives DiscoverOrg Customers Competitive Advantage DiscoverOrg, the …
TechBytes with Wilson Raj, Global Director, Customer Intelligence, SAS
Wilson Raj Global Director, Customer Intelligence, SAS Advanced Analytics are influencing the adoption of automation technologies for marketing and sales. …