Using Real-time Analytics, Attentive’s Platform Automatically Sends Highly Personalized Text Messages to Subscribers at Each Step of the Customer Lifecycle
The Lead is an organization focused on connecting fashion brands and retailers with next-generation digital technologies. It released the “Companies to Watch” list in its quarterly publication on June 21, 2018.
“The four companies highlighted in this list represent what is coming next in the fashion and retail industry,” said Noah Gellman, Co-Founder & CEO, The Lead. “Our analysts closely evaluated how these businesses are reinventing various aspects across the industry and changing consumer behavior while creating new business opportunities along the way.”
Attentive was the only marketing technology company selected for the list.
Attentive currently works with over 100+ innovative e-commerce and retail businesses. Using real-time analytics, Attentive’s platform automatically sends highly personalized text messages to subscribers at each step of the customer lifecycle. The company has also developed a patent-pending solution for marketers to seamlessly gain mobile subscriber opt-ins from digital properties.
Other companies included on the list are Modern Meadow, which has bioengineered sustainable leather; Flow, which has modernized supply chain configuration technology; and Oak Labs, which has developed a cutting-edge dressing room experience.
“We’re excited to be recognized by The Lead as a forward-thinking company that is reshaping the retail industry,” said Brian Long, Co-Founder & CEO, Attentive. “We started Attentive because we saw a massive opportunity— consumers want a more personalized and direct way to connect with their favorite brands, and marketers want a new channel with powerful performance. For these reasons, we believe that messaging is the next frontier of mobile marketing.”
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