SMS Archives Reaches New Milestone in its Journey to Serve Marketing Industry Leaders with Text Message Inspiration
SMS Archives, the leading search engine for text message marketing examples, has reached a new milestone, amassing more than 2,000 text messages in its free public resource of sample SMS marketing campaign examples from some of the world’s most popular brands, with new text messages added daily.
Powered by Tatango, the leader in text message marketing software, SMS Archives is a resource for marketers who are seeking inspiration and examples of how top brands are using text marketing to generate revenue, promote special offers, and add value to their audiences. All of the text message marketing examples on SMS Archives are dated, showing when (and from whom) text messages are sent. SMS Archives also shows granular details such as messaging frequency, allowing users to filter by occasion or holiday, and even provides access to select messages that contain special features including hashtags and emojis.
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Text message marketing has increased in popularity as companies seek ways to communicate with their customers while still adhering to social distancing regulations due to the Covid-19 global pandemic. Text message marketing campaigns allow brands to send communications to consumers who have opted in to receive promotions, specials, coupons, promo codes, and alerts via text message. Text marketing helps brands generate more revenue, with 78% of consumers saying that texting is the fastest way to reach them, and 90% of text messages being read within just 3 minutes, compared to email marketing which has open rates of around just 20%.
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“As a text message marketer, it is important to keep up on the latest industry trends and messaging capabilities as the technology continues to evolve rapidly,” said Derek Johnson, chief executive officer for Tatango. “With the introduction of SMS Archives, we’ve developed a search engine of real text message marketing examples from the world’s best retailers, restaurants, and more, to allow marketers to seek inspiration for their own text marketing campaigns.”
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