commercetools, the next-generation commerce software company, has been named a Leader in the 2020 Gartner Magic Quadrant for Digital Commerce, recognized in the Leaders quadrant. The company was positioned as a Visionary for the past two years. A platform for both B2C and B2B e-commerce innovations, commercetools was evaluated for completeness of vision and ability to execute. commercetools explains that it is built for speed and flexibility in digital commerce.
Marketing Technology News: Brandwatch Announces Partnership with Kinetiq to Integrate Real-time TV and Digital Analytics
“The ability to respond fast to new market requirements and to roll out new features in less time has never been so critical,” said Dirk Hoerig, co-founder, and CEO, commercetools. “We’re honored to be recognized as a Leader by Gartner for our work in helping companies modernize their e-commerce offerings. Our most important differentiator is the ability to help enterprises get to results faster – such as tapping into new revenue streams and improving the customer experience – through our modular approach.”
commercetools allows large enterprises to make architecture changes incrementally. “This incremental approach enables companies to see business value in just weeks,” says Hoerig.
Marketing Technology News: Clear Channel Outdoor Integrates Outdoor Ads with All-Screen Video Solution
The company’s flexible solution allows enterprises to get up and running with commerce initiatives right away and launch commerce initiatives in weeks versus months.
Founded to solve the issue of traditional commerce platforms being too rigid, complex, and challenging to update at the speeds needed today, commercetools delivers the future of commerce for some of the world’s most sophisticated enterprises. The company’s pioneering headless architecture and suite of APIs give enterprises full control over their brands and customer experiences with greater agility and speed.
“Companies, including both B2B and B2C brands, who have modernized their digital channels are much more competitively positioned right now,” said Hoerig. “They need to be fast, flexible and scalable in e-commerce. If that doesn’t describe you yet, we’re ready to help you get there.”
Marketing Technology News: Vyopta Now Optimizes Zoom Meetings, Rooms, And Webinars