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customer experience

One-Third of Financial Firms Lack Clear Plan to Address Privacy Risks, Accenture Report Finds

One-third of financial services organizations lack a clear plan or the resources to address privacy risks related to customer data in the next 12 months, according to a new report by Accenture. The report — “Privacy in Financial Services: Stature and Sustainability in the Information Age” — is based on a survey of 100 privacy executives in the banking, insurance and capital markets sectors in North America and Europe. It focuses on how companies should rethink how they use, store and protect customer data as recently…

DMI Honored with Five Local American Advertising Federation Awards

DMI's Digital Experience Agency Takes Gold and Silver at Local DC ADDY® Awards DMI's Brand Marketing and Customer Experience Business Unit has been honored by the American Advertising Federation's Washington DC (AAF DC) chapter with five DC ADDY Awards. The awards were presented in March for excellence on behalf of two DMI clients, the Internet & Television Association (NCTA) and the International Spy Museum. "These awards showcase the tremendous creativity and business value our agency brings to bear for DMI's…

2Checkout Hosts 4th Edition of CommerceNOW 2020 – Largest Online Event Focused on Digital Commerce

Exclusive strategies and tools to use when growing online businesses, straight from the experts 2Checkout, the leading all-in-one monetization platform for global businesses, announces it will host CommerceNOW 2020, an online event featuring leading experts in eCommerce, digital marketing, conversion rate optimization, customer experience, compliance, pricing, and other key areas of digital commerce. This edition of the event takes place on June 10 and 11, 2020 and – as in previous years – attendees are welcome to…

MarTech Interview with Seth Siegel, North American Leader Artificial Intelligence Consulting at Infosys

"AI is not a destination, it is a once in a generation transformation that will take time." Hi Seth, you are a pioneer in the AI and Emerging tech realm. How did you start with Infosys? I joined Infosys in June of 2019. The reason I came here is that we have the unique intersection of being able to build an executable strategy. Many services firms love to do strategy work and then fail at execution. Some are great at execution but make everything about price. What drew me to Infosys is that we make it about realized…

Ogilvy Again Named A Leader In Gartner’s March 2020 Magic Quadrant For Global Marketing Agencies

Ogilvy, a global marketing and communications company, has been named a Leader in Gartner's Magic Quadrant for Global Marketing Agencies report for the fifth consecutive year. Gartner, the world's leading research and advisory company, evaluates vendors based on the ability to execute and for completeness of vision based on 15 distinct evaluation criteria. "We believe Ogilvy's continued recognition in Gartner's Magic Quadrant for Global Marketing Agencies report is a true testament to Ogilvy's commitment of bringing…

Daily MarTech Roundup: Latest News, Insights, Funding and Updates

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Box, Finn AI, 180byTwo, Grapevine6, Genesys, Peer39, and AdMaven. Australian Neobank, Xinja, Helps Transform Customer Experience With Box Box, a leader in cloud content management, announced that Xinja – a leading Australian neobank – has chosen Box to enhance its customer interactions via the Xinja mobile application. Xinja customers’ bank statements and account data will now be…

Cogito Appoints Industry Leader as President & Chief Customer Officer

David Sudbey’s three decades in customer experience and voice technology to propel company’s next phase of growth Cogito, a leader in real-time emotional intelligence solutions, announced the appointment of David Sudbey to President and Chief Customer Officer. In this role, Sudbey will be responsible for leading strategy and execution across the complete customer lifecycle – including sales, services, customer success and strategic partnerships. Marketing Technology News: SentryOne Partners with Theta to Deliver…

DataRobot Unveils Latest Version of Enterprise AI Platform, Introducing Visual AI, AI Applications, and Automated Deep Learning

Enhancements to MLOps and Automated Time Series, as well as the addition of DataRobot Paxata, take enterprise AI to new heights DataRobot, the leader in enterprise AI, announced enhancements to its enterprise AI platform, including AI Applications, Automated Deep Learning, and Visual AI. These new introductions further unlock the value of AI by putting the power of AI into the hands of more users and making it simpler to build and deploy deep learning models. “Subject matter experts from any industry can now solve new…

Televerde Introduces #InThisTogether; Provides 90 Days At-Cost Customer Support Solutions for B2B and B2C Organizations

By Using Televerde’s Program, B2B and B2C Companies of All Sizes Can Emerge from the Crisis Poised for Rapid Growth It has become clear that COVID-19 will leave long-term business and economic consequences in its wake. Televerde, the first and only fully integrated sales and marketing technology organization with a proven execution model for generating demand and accelerating sales, looked at its unique business model to find a way to be a part of the solution. Televerde has always believed in “business as a force for…

New Visualizations in Airship Journeys Offer Breakthrough Simplicity to Perfect Cross-Channel Customer Experiences

New capabilities unify all aspects of journey creation, management and optimization, making it fast and easy for marketers to achieve success with cross-channel customer engagement Customer engagement company Airship revealed new Airship Journeys visualizations that make managing in-the-moment cross-channel customer experiences dramatically simpler and more effective for marketers. Now, for the first time, marketers can quickly zero in on underperforming campaigns with high-level views of performance and journey…

Cox & Cox Selects Akeneo to Scale and Improve Product Experience Management Amidst Growth Plans

Product Experience Management (PXM) excellence practices help homeware retailer deliver on product information with speed and efficiency UK homeware ecommerce brand Cox & Cox has announced it has selected Akeneo, a global provider of Product Experience Management (PXM) solutions, to help ensure a high standard of product data accuracy and customer experience as it implements growth plans. Akeneo’s PXM platform helps companies improve customer experiences, increase sales, reduce time to market, and boost team…

Genesys Helps Organizations Manage Increased Customer Service Demands and Establish Remote Workforces During COVID-19 Pandemic

Rapid Response offer gives organizations free cloud contact center solution deployed in 48 hours, plus no premiums for volume spikes and comprehensive training and support As the world adapts to the COVID-19 pandemic, organizations of all sizes are struggling to manage increased demand while working to keep employees safe. To help navigate these challenges, Genesys, the global leader in cloud As the world adapts to the COVID-19 pandemic, organizations of all sizes are struggling to manage increased demand while working…

Tableau and U.S. Census Launch 2020 Census Response Rate Data Map

2020 Census Using Tableau Public Analytics to Mobilize Participation, Improve Customer Experience and Provide Data Transparency In recognition of Census Day, Tableau Software, the leading analytics platform, is announcing the recent launch of the U.S. Census Bureau's 2020 Response Rate Map, which leverages Tableau Public to provide a vital and transformative tool to help city, county and state officials mobilize residents to respond to the Census. Open data efforts like these are more important than ever because they give…

Finn AI and Zendesk Integration Enables AI-Powered Digital Self-Service for Banking Customers

Finn AI, the world’s leading AI-powered conversational banking technology provider announced its listing on the Zendesk, Inc.  Marketplace and its new pre-configured integration with Zendesk Chat. “Many banks are turning to artificial intelligence to deliver these experiences at scale. With the integration between Finn AI and Zendesk, banks can leverage AI to drive productivity, free up resources, and improve customer satisfaction with seamless handover between bots and live agents.” The Zendesk Marketplace is a…

Australian Neobank, Xinja, Helps Transform Customer Experience With Box

Box, a leader in cloud content management, announced that Xinja – a leading Australian neobank – has chosen Box to enhance its customer interactions via the Xinja mobile application. Xinja customers’ bank statements and account data will now be delivered through a portal which is powered by Box’s cloud Platform. Xinja’s financial lending team will also use Box as a way of managing documents with customers to drive faster end-user outcomes. Australian Neobank, Xinja @xinjamoney, Helps Transform Customer Experience with…

Daily MarTech Roundup: Latest News, Insights, Funding and Updates

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Adobe, Brainshark, Baidu, Swimlane, Okta,  and Astute. Adobe Unveils First Digital Econo my Index Adobe unveiled the Adobe Digital Economy Index, the first real-time barometer of the digital economy, which analyzes trillions of online transactions across 100 million product SKUs in 18 product categories. Growing at a faster pace than the economy as a whole, the digital economy has…

PPT Solutions Announces Kathryn Martin as New Vice President of Human Resources and General Counsel

PPT Solutions, a premier provider of client-centric, performance-based Customer Experience and Business Optimization Solutions, formally announced today the addition of Kathryn L. Martin, JD, MBA, SPHR, SHRM-SCP, as Vice President of Human Resources and General Counsel. Martin brings to PPT Solutions over 15 years of progressive experience as a practicing attorney and a diverse and proven background delivering strategic HR leadership, championing multi-faceted employee talent and engagement strategies and leading…

OutSystems Appoints Robson Grieve as Chief Marketing Officer

OutSystems, the global leader in low-code application development, has appointed Robson Grieve as Chief Marketing Officer, reporting to Paulo Rosado, OutSystems Founder and Chief Executive Officer. OutSystems has appointed Robson Grieve as Chief Marketing Officer. Grieve will have responsibility for OutSystems marketing strategy, including product, brand, demand generation, communications, technology alliances, and overall go-to-market strategy to support OutSystems rapid growth. Marketing Technology News: …

Genpact Named a Leader in Business Process Outsourcing for AML and KYC by IDC MarketScape Report

Report cites Genpact Cora, strategic acquisitions, and domain expertise in driving transformation for clients Genpact, a global professional services firm focused on delivering digital transformation, today announced that it has been named as a Leader in the IDC MarketScape: Worldwide Business Process Outsourcing for AML and KYC 2019 Vendor Assessment*. "Genpact leverages its digital business platform, Genpact Cora to create optimal business process designs for its clients," said Steven D'Alfonso, Research Director,…

Swimlane Launches Customer Experience Program

Immersive program focuses on the lifecycle and success of the Swimlane SOAR Swimlane, a leader in security orchestration, automation and response (SOAR), announced its Immersive Customer Experience Program, an enhanced method of partnering with customers to ensure their initial and long-term success. By merging Swimlane’s established best practices in customer service with their team’s proven industry expertise, the Immersive Customer Experience offers all customers a personalized, deep dive into the process required to…