customer experience Archives

Aprimo DAM Leads the Pack in an Independent Martech Report

Aprimo Stands out with a Strong, Scalable Platform, According to Reference Customers, and Has Achieved the Highest Score Possible in 19 Criteria

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Sudipto Ghosh3 days agoMay 23, 2018 0 225

Gartner Report Names Storybulbs as “Cool Vendor” in Personalization for 2018

Storybulbs Drives Customer Success through Personalized Videos Storybulbs, the company which helps brands engage and connect with customers using Personalized

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MTS Staff Writer3 days agoMay 23, 2018 0 110

Audience Data, Content, Customer Experience Management, Tech Bytes

TechBytes with Jeremy Finch, Product Marketing Manager, Adobe

Jeremy FinchProduct Marketing Manager, Adobe Yesterday, Adobe announced that they were acquiring leading content management platform for B2B and B2C

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Sudipto Ghosh4 days agoMay 22, 2018 0 179

AI/ML, Brand Safety, Interviews, Mobile Advertising

Interview with Ari Brandt, CEO and Co-Founder, Receptiv

"Expectations will be less about the technology and more about the supply chain, and the relationships that buyers and sellers

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Sudipto Ghosh5 days agoMay 21, 2018 0 235

Fireside Chat

Fireside Chat with Bill Walker

Bill Walker talks about his role in The Unison Home Ownership Investors, and their sales and marketing approaches. Know My

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Sudipto GhoshMay 18, 2018, 8:00 pmMay 18, 2018 0 280

Customer Experience Management

Zendesk Suite Launched for Integrated Omnichannel Customer Experience

Zendesk Also Unveils Complementary New Product Offering for Proactive Customer Service Engagement Zendesk, the leading customer service and engagement platform,

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Sudipto GhoshMay 17, 2018, 9:28 pmMay 17, 2018 1 312

Data Visualization, Marketing Attribution, Staff Writers

Adobe Brings Accurate Attribution with Advertising Analytics

New Launch from Adobe Analytics Helps to Understand the Efficiency of Search Advertising Investment into Digital Property Adobe Analytics has

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Sudipto GhoshMay 17, 2018, 9:00 pmMay 17, 2018 0 433

Customer Experience Management, Guest Authors

3 Pivots Marketers Need to Make to Improve Marketing Performance

From predictive analytics to machine learning and AI, the rise of data intelligence and new technologies have changed how brands

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Thom GruhlerMay 16, 2018, 6:43 pmMay 16, 2018 0 420

Ask Yourself, What’s Bringing Audience to Your Website?

Email Marketing, Interactive Content, Staff Writers

Ask Yourself, What’s Bringing Audiences to Your Website?

Privy’s CEO Ben Jabbawy Tells Us How to Draw Audiences to Your Website Did you know that ninety-eight percent of

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Sudipto GhoshMay 16, 2018, 5:35 pmMay 16, 2018 0 352

Customer Experience Management, Sales & Marketing

Marketo Announces Partnership With The Pedowitz Group to Provide Marketing Services to Mid-Market Manufacturers

Marketo and The Pedowitz Group Will Provide Pre-Configured Software and Services to Help Manufacturers Create More Personalized Marketing Efforts Marketo

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PRNewswireMay 16, 2018, 3:12 pmMay 16, 2018 0 127

Customer Experience Management, Sales & Marketing

Confirmit Announces 2018 ACE Award Winners

At 2018 ACE Award, Confirmit Clients Were Recognized for Success in Customer Experience Programmes and Commitment to Driving Business Change

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Sudipto GhoshMay 16, 2018, 2:45 pmMay 16, 2018 0 166

Video Marketing

SundaySky Unveils SmartVideo Studio for Enterprise Digital Storytelling and Video-Led Customer Experiences

SundaySky Introduced Next Generation of Its SmartVideo Marketing Cloud Giving Brands the Ability to Create Personalized and Engaging Videos Within

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Sudipto GhoshMay 15, 2018, 7:18 pmMay 15, 2018 0 484

Customer Experience Management

Pegasystems Appoints Rupen Shah as VP of ISV Alliances and Strategy

At Pega, Rupen Shah Will Focus on Building an ISV Partner Ecosystem Across All Solutions and Vertical Markets to Build

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Sudipto GhoshMay 15, 2018, 1:59 pmMay 15, 2018 0 104

Interviews

Interview with Caspar Thykier, Co-Founder and CEO, Zappar

"We’re on the cusp of an era when augmented reality can take its place among the communications channels businesses and

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Sudipto GhoshMay 8, 2018, 4:00 pmMay 8, 2018 0 325

Interviews

Interview with Samuel Gerace, CEO, Convey

"Instead of just the product or service being the main purchase-driver, customer decisions are being driven by customer service and

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Sudipto GhoshMay 7, 2018, 4:00 pmMay 7, 2018 0 361

Guest Authors

How Technology Is Giving the Hospitality Industry a Much-Needed Boost in Today’s Digital Age

From Artificial Intelligence (AI) to Machine Learning algorithms, technology is revolutionizing every aspect of business today, significantly increasing efficiency and