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Brightcove to Evolve the PLAY 2020 Event and Launch PLAY TV, an Innovative Streaming Experience Featuring the Most, Must-Watch Content…

A new over-the-top streaming experience will deliver engaging video programming around the world for people serious about video Brightcove Inc., the leading global provider of cloud services for video, announced that due to the global COVID-19 pandemic and to protect the health and safety of its customers, employees, and broader community, its PLAY 2020 event will not have a physical component in Boston this year. Instead, Brightcove will launch PLAY TV, an innovative, over-the-top streaming experience with the most,…

AU10TIX enables Aspire Global to Balance Evolving Gaming Regulation with Accelerated Expansion

AU10TIX, a global cloud-based, machine learning, ID verification and authentication platform, recently signed with the leading iGaming Supplier Aspire Global to provide real-time automated verification.  AU10TIX’s proprietary technology provides results in less than 8 seconds, allowing Aspire Global to validate age requirements faster, prevent fraud, and establish trusted brands within a burgeoning multi-billion-dollar gaming industry. “To serve the needs of our gaming partners across the globe, we are continuously…

Ad Threat Attacks Are Evolving: How Your Strategy Needs to Shift

In the era of digital transformation, every company needs a CISO. In the ongoing war against ad threat attacks, there’s good news and bad news. The good news: Between Thanksgiving and Cyber Monday in 2019, the rate of digital ads containing lower-risk malvertising declined to .07 percent compared to 1.25 percent in 2018. The bad news: More than 60 percent of holiday ad threat attacks were far more malicious exploits. Now more than ever, publishers and advertisers must remain vigilant to combat online security threats that…

Multiple Customer Wins for Evolving Systems in the APAC Region as Advanced Customer Engagement Proliferates

Evolving Systems, Inc., a leader in real-time digital engagement solutions and services, has announced a number of customer successes that underline the proliferation and importance of advanced Customer Engagement Use Cases across the Asia Pacific region. In recent months, the company has: Won three new customers Extended two existing contracts Made provision for a number of other existing customers in the region to deploy additional and new Use Cases, implementing new campaign and loyalty strategies for…

Evolve IP Launches the Unified Workspace – Integrates Identify and Access Management, Hosted and SaaS Application Delivery, and Cloud…

Secure, Browser-Based Portal Enables an Identical Work Experience for Employees on Any Device, in Any Location Evolve IP, the world's leading provider of Purpose-Built cloud solutions, announced that it has released the Evolve IP Unified Workspace, a browser-based platform that unifies identity and access management, hosted and SaaS application delivery, and cloud desktops. Evolve IP's Unified Workspace drives productivity by enabling workers to access all of their critical business applications from any PC, tablet or…

New Study Reveals Rising Demands for Cross-Platform Video Solutions as Publishers’ Needs Evolve

Publishers cite header bidding as key to programmatic video growth, driven by mobile, CTV and OTT  Premium digital advertising technology company, PubMatic, released findings from a study commissioned with Forrester Consulting around global video ad monetization trends. In an effort to better understand how publishers' needs are evolving, the research provides insight into the most pressing changes and challenges in cross-platform video monetization. Marketing Technology News: LinkedIn Veteran Doug Camplejohn Joins as EVP…

Sales Engagement Firm CopyShoppe Evolves to RevShoppe and Adds Ben Sardella as CEO

Revshoppe Supports Customers of Outreach.io and SalesLoft to Optimize Their Platform, Processes, and People, to Reach the Full Revenue Potential of Their Sales Engagement Strategy As the sales engagement category has become central to the SaaS sales technology landscape, driven by the growth of unicorns like Outreach, SalesLoft, and others, the need for strategic services specifically addressing the sales engagement process has emerged. Originally started as CopyShoppe in 2018, and founded by sales engagement experts…

4 Evolving Technologies That Are Empowering Chatbots

Chatbots are already transforming industries across the board—and they’re only going to become more impactful as technology evolves. A chatbot is a piece of software that can communicate with users in a back-and-forth, conversational way. All kinds of different businesses and organizations are starting to use them because they can: Automate and scale routine support functions Provide education and information in a friendly, digestible style Guide shoppers to boost e-commerce sales Generate and qualify leads…

WireWheel and Anira Solutions Join Forces to Help Companies Launch and Evolve Data Privacy Operations

Joint solution combines intelligent automation with hands-on privacy guidance WireWheel, a leading provider of data privacy management solutions, announced a partnership with Anira Solutions, Inc., experts in data governance and regulatory compliance. Using WireWheel's comprehensive platform, Anira helps companies build and manage privacy operations to meet increasingly stringent and complex laws. New regulations and escalating customer expectations are demanding greater transparency about data privacy. Namely, legal…

WireWheel and IDology Partner to Verify and Authenticate Subject Rights Requests for CCPA, GDPR and Evolving Privacy Laws

Joint solution combines WireWheel's industry-leading privacy management platform with IDology's digital identity verification and authentication solution WireWheel, the leading provider of data privacy management solutions, announced a partnership with IDology, a GBG company and the leading provider of innovative identity solutions and fraud prevention tools for digital environments. The two will work together to offer a critical solution for verifying and authenticating the identities of consumers who submit Subject Rights…

Global CX Summit 2019: Experience. Engage. Evolve

Today’s ultra-connected, empowered, and uncompromising customers interact with brands in an unprecedented way. With an incessant increase in market competition, the real battle companies are fighting for is the customers' attention. The only way to cut through this clutter is by delivering superior Customer Experience. 67% of today's customers have turned into serial switchers who, in the event of bad Customer Experience, will switch to another brand before you can say CX! Keeping in mind the evolving…

PepsiCo Foodservice Unveils New Digital Lab to Help Restaurants Thrive In The Evolving Digital Marketplace

The new analytics-driven consultancy will bring together digital and technology partners to provide resources and solutions for foodservice customers Digital disruption driven by consumer engagement with technology is transforming the restaurant and hospitality industry. That is why PepsiCo, Inc., announced the launch of PepsiCo Foodservice Digital Lab, a first-of-its-kind suite of capabilities built to connect foodservice operators with the companies, services, insights, and solutions best suited for their specific…

3Plus, Three Ireland’s Digital Loyalty Program built on Evolving Systems’ technology, wins Prestigious All Ireland Marketing Award

Evolving Systems, Inc., a leader in real-time digital engagement solutions and services, would like to announce that 3Plus, Three Ireland’s digital loyalty and customer engagement program, has won the All Ireland Loyalty Marketing Award. The program is built on Evolving Systems’ technology. Organized by The Marketing Institute of Ireland, the All Ireland Marketing Awards program is the nation's premier means of recognizing the success of Irish marketing professionals and acknowledging their major contribution to the ongoing…

CMOs Asked for an Ever-Evolving CMS. Salesforce Delivers It.

Regardless of the nature of the business, Content Management Systems (CMS) are central to any CMO's Marketing Technology stack. Today, a CMS is expected to run in sync with every online Marketing campaign planned. Web CMS Managers are constantly harried by the growing demands to perpetually deliver contextual content and personalization to a highly diversified segment of audience. But, we all know that it is a difficult task to sync your web CMS back-end with the front-end Marketing campaigns. Yes, a lot can be achieved…

Equinix Highlights Growth of Private Connectivity Key to the Current Evolving Digital Era

Market Study Shows Companies Are Leveraging Interconnection to Compete in the Digital Economy as Data Explosion Gets Further Distributed at the Edge The latest Global Interconnection Index (GXI), an annual market study published by Equinix, predicts private connectivity at the edge is forecast grow by 51 percent compound annual growth rate (CAGR), and expected to exceed a total bandwidth capacity of more than 13,300 Tbps, which is equivalent to 53 zettabytes of data exchanged annually. This is enough bandwidth to support…

Renowned Leaders of Evolving Tech Industry Join Act-On Executive Team

David Greenberg and Aaron Johnson Each Bring 20+ Years of Experience in Helping Shape and Drive Growth for Marketing Technologies Leading Marketing Automation provider Act-On Software announces leadership appointments of two high-growth technology veterans as the Portland-based company advances in the space. Senior Vice President of Marketing, David Greenberg, and Chief Product Officer, Aaron Johnson, each bring more than 20 years of proven experience to the Act-On executive team. As the Portland tech market matures…

Evolv Technologies Makes Key Leadership Appointments & Continues Strong Customer Expansion

Evolv Technology Solutions announced key additions to its leadership, board of directors, and advisory teams as well as several major new contracts with global enterprise customers that have adopted the Company’s customer experience optimization platform to efficiently and continuously optimize online customer journeys. New Leadership Appointments Steve Bamberger - President & COO Evolv has appointed Steve Bamberger as its President and Chief Operating Officer, a position from which he will lead all go-to-market…

How Contract Acceptance Is Evolving with New Customer Experience Expectations

The customer experience in the B2C world is constantly evolving. Consider how you ordered food a few years ago. You would dig up a menu from the junk drawer, dial the number on your landline, and cross your fingers, hoping someone would answer the phone. Once you got through that, you had no real idea when the food would actually be delivered. Today, you grab your phone, open an app, customize your order, pay, leave a tip (I hope) and then track your order from the restaurant to your door. Companies like Uber Eats are…

Outbrain Announces Strategic Global Partnership with Evolve Media

Evolve Media will implement Outbrain’s Smartfeed and Audience Development Suite to drive consumer engagement & revenue initiatives Outbrain, the world’s leading discovery and native advertising feed for the open web, announced today that it has entered into an expanded global technology partnership with Evolve Media, a publisher of leading enthusiast destinations for men and women. Through the partnership, Evolve Media will have access to Outbrain’s extensive network and full audience development suite. The agreement…

Now Move to Evolvable Private Cloud Product ECS, Courtesy EasyStack

In May, EasyStack launched its latest generation private cloud product ECS (EasyStack Cloud Service). EasyStack is an open source Cloud Computing company. It is a Cloud platform with features designed and delivered according to a true private cloud. The ECS was produced from an 18-month long effort spearheaded by EasyStack's research and development team, laying foundation on the full range of products such as ECS Stack Hyper Converged Infrastructure, ECS Enterprise, and several scenario based ECS Enterprise editions,…