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CARTO Survey Shows Businesses View Location Intelligence as Critical to Success

Location Intelligence Will Rise In Importance Over Next Three Years As Organizations Realize The Full Potential And Emerging Applications Of The Technology CARTO, a leader in location intelligence, announced the findings of its “State of Location Intelligence” survey, which polled more than 200 respondents at midsize to large enterprises about their current and future plans to implement location intelligence. The study found that while the knowledge and collection of location data is widespread across organizations, many…

GroupM Interaction 2017: How Businesses Are Moving from Information Age to Intelligence Age

GroupM, the leading digital media investment firm, has released the preview version of its annual report on the state of digital marketing and its impact on marketers and advertisers. The report, titled “Interaction: Preview Edition for Clients and Partners February 2017”, is published by GroupM’s Worldwide Media and Marketing Forecast, highlighting the challenges in digital marketing across channels. On a positive note, the report predicts the digital share of ad investment in 2017 will jump to around 33%. Interaction…

SAP Invests in Customer and Partner Success Through New Initiatives That Create Best-run Businesses

SAP SE announced free global access to software demonstration environments to help partners navigate today's business landscape and create best-run businesses for their customers. The announcement was made at SAP® Global Partner Summit, being held online June 3. As the world continues to adjust to the COVID-19 pandemic, SAP is helping partners maintain business continuity by turbocharging its next-generation partnering movement and identifying powerful ways to help partners accelerate their customers' journey to recovery.…

Barclaycard Payments Partners With Kount to Deliver Industry-Leading Fraud Prevention and Prepare Businesses for Strong Customer…

Kount’s advanced fraud prevention uses adaptive AI and machine learning combined with the Identity Trust Global Network to protect businesses from chargebacks and false positives The real-time fraud screening and risk analysis also helps businesses better prepare for SCA by allowing them to take advantage of ‘TRA’ exemptions Barclaycard Payments, which processes almost 40 per cent of card transactions in the UK, has announced a new partnership with leading fraud prevention provider Kount to give Barclays Transact…

Key Analytic Insights to Inform Business Decisions

Today’s digital ecosystem provides a rich trove of data. For marketers, simply tracking Traditional Marketing analytic is not enough to stay ahead of the competition. Digital data can be harnessed to produce advanced insights that can be leveraged to improve Marketing effectiveness. There are three types of Digital Intelligence that you should be using to your advantage: 1. Customer Sentiment Today, customers are quick to post reviews which, in turn, influence future purchase decisions. Customer reviews and feedback are…

Velotrade Selects Dun & Bradstreet’s Data and Analytics Tools to Bolster Business Growth in the Face of COVID-19 Crisis

Velotrade, a web-based invoice financing service provider, has turned to Dun & Bradstreet, a global leader in commercial data and analytics, to use its global database to enable comprehensive, real-time analysis of customer finances and support new business generation. Velotrade is utilising D&B Credit and D&B Hoovers to maintain momentum in the challenging business environment and incipient global recession that has been triggered by the Covid-19 virus. “Our role is to provide the trade finance…

Sparkfly Honored as Silver Stevie Award Winner In 2020 American Business Awards

Stevie winners will be celebrated during virtual awards ceremony on August 5 Sparkfly was named the winner of a Silver Stevie Award in the Business Technology category in The 18th Annual American Business Awards. Marketing Technology News: REaD Group Acquires UK Changes’ Assets “Despite the toughest business conditions in memory, American organizations continue to demonstrate their commitment to innovation, creativity, and bottom-line results” The American Business Awards are the U.S.A.’s premier business awards…

Businesses Rejoice: Brainito Delivers DIY Marketing Strategies, Driving Results and Boosting ROIs

The newly launched marketing firm seeks to solve business owners’ biggest marketing headaches by arming them with proven, easy-to-employ DIY marketing strategies Brainito, an exciting collective of entrepreneurs who deliver winning marketing solutions to businesses across the globe, recently opened its virtual doors for business. The solution-driven firm’s mission is to arm businesses with the tools needed to help them see prolific marketing results by solving customers’ biggest problems. Brainito’s suite of services and…

8×8 Selects GoCardless to Manage Recurring Payments Across Its Growing Global Business

GoCardless, the leading fintech for recurring payments announces that 8x8, a leading integrated cloud communications platform provider, is using GoCardless to provide direct debit as a payment method to its customers worldwide. The company joins a growing number of SaaS businesses choosing GoCardless to power their global payments. 8x8 was looking to transition its direct debit offering to an online solution that would manage payments across multiple bank debit schemes and countries, to increase their visibility within…

85% of Small Businesses Manage Social Media In-House but Should Use External Resources to Reduce Costs

With states across the U.S. still under stay-at-home orders and people spending more time online, small businesses need to think about how to efficiently manage their social media accounts. An effective strategy will increase bandwidth for other business operations Nearly all small businesses (85%) manage their social media strategy with internal employees, according to a new survey from Clutch, a B2B ratings and reviews platform. However, many employees are wearing multiple hats due to the current economic crisis,…

IntelliChief Kicks Off Trio of May Webinars Tomorrow With “Frictionless Automation Strategies to Enhance Business Performance”

Originally scheduled for the COLLABORATE20 conference, the leader in enterprise automation will now offer their insightful presentation for free to the public. IntelliChief is an industry-leading ECM solution that features universal compatibility with all ERP systems, allowing it to enhance business performance across many industries  IntelliChief, the worldwide leader in Enterprise Content Management (ECM) solutions, will offer three free webinars this month for businesses looking to streamline their business processes to…

Progress Sitefinity 13 Enables Seamless Digital Experience Delivery to Support Business Continuity

Progress Delivers Innovative Personalization and Cognitive Capabilities as Well as Increased Productivity and Operational Efficiency Progress, the leading provider of application development and digital experience technologies, announced the release of Progress Sitefinity 13 Digital Experience Platform. With this release, Progress introduces powerful capabilities for creating personalized digital experiences based on cognitive and data-driven insights. It also enables marketing and IT teams to be more productive,…

Kasisto Awarded Two Landmark Patents, Enhancing the Intelligence of KAI and the Virtual Assistants it Powers

Patents demonstrate Kasisto's Conversational AI leadership by using data to automate conversational model building and the categorization of critical financial information Kasisto, creators of KAI, the leading digital experience platform for the financial services industry, has been awarded two patents by the U.S. Patent and Trademark Office that promise to significantly advance the power of its Conversational AI technology to manage the intricacies of conversational data, improve model building and to streamline methods…

Syncsort Rebrands as Precisely, Powers Confident Business Decisions with Trusted Data

New Brand and Strategy Accelerate Leadership in Data Integrity Following Syncsort’s Acquisition of the Pitney Bowes Software and Data Business Precisely, the global leader in data integrity, is being unveiled as the result of Syncsort’s acquisition of the Pitney Bowes software and data business in December. The Precisely brand underpins a world-class business with leading software and data enrichment products, annual revenue in excess of $600m, 2,000 employees, and 12,000 customers in more than 100 countries, including 90…

How to Use Video Ads to Promote Your Businesses on Facebook

Yang Jane. Since the advent of the internet, the competition for the same audience base in generating leads, driving sales, and increasing customer attention has escalated. Digital businesses can no longer rely on word of mouth and other organic traffic to meet their sales objectives. Thus, the need for advertisement. While Content Marketing exists in various forms, video ads have proven to be the new goldmine for businesses such as game production, branding, software, and mobile application development and the e-commerce…

Xactly Announces Free Access to AlignStar Tool for Businesses Impacted by COVID-19

Sales Performance Management leader provides data-driven territory planning software to help organizations stay agile in challenging business times Xactly, the leading innovator of cloud-based Sales Performance Management (SPM) software, announced the limited-time offering of AlignStar, its territory design, and planning solution to businesses across industries, completely free of charge. As companies are grappling with restricted resources and a limited workforce given the economic impact of COVID-19, AlignStar can provide…

Oracle Announces Oracle Analytics for Cloud HCM to Enable HR Teams to Enhance Decision Making, Boost Business Performance

Oracle Analytics for Cloud HCM brings ready-to-use workforce analytics to Oracle Cloud HCM customers Oracle today announced the availability of Oracle Analytics for Cloud HCM. Built on Oracle Analytics Cloud and powered by Oracle Autonomous Database, Oracle Analytics for Cloud HCM provides HR executives, analysts, and line-of-business leaders with deeper insights into workforce management by enabling a comprehensive view into data from across the organization. The new self-service analytics capabilities help…

A Rethink of Market Intelligence: Introducing 6Pages

6Pages, just launched out of beta, is a specialized market-intelligence service focused on far-reaching market shifts in business & technology 6Pages announces today the general release of its market-intelligence service out of beta. The subscription service offers briefs on far-reaching market shifts in business and technology. 6Pages systematically scans thousands of market events using a combination of technology and human curation, surfacing and connecting signals of change, and running consulting-style sprints to…

Sales Leaders Turn to Artificial Intelligence to Drive Resiliency Amid Volatility

The outbreak of the novel coronavirus has left businesses scrambling to manage cashflows and drive continuity amid rapid and radical disruption. With liquidity top of mind, finance leaders are re-evaluating cash positions and making real-time adjustments to revenue and profit models in order to mitigate their organization’s exposure. This landscape has put added pressure on sales leaders who must steer business forward by delivering revenue commitments in the face of evolving market conditions and customer needs. Reinvent…

COVID-19: 5 Ways Analytics Can Help Businesses Prepare for What Comes Next

The COVID-19 pandemic threatens the health of millions worldwide and has prompted governments to take unprecedented steps to contain the spread. Restaurants, gyms, salons and other types of businesses where people gather are shuttered indefinitely. Millions of people are working from home, and parents are homeschooling children with little advance preparation or support. The human tragedy playing out daily is foremost on people’s minds, but the economic fallout is already severe, with millions in the U.S. filing for…