Banner Before Header

CoreMedia to Accelerate Global Growth with Majority Investment from OpenGate Capital

Partnership Enables Leading Content Management Company to Meet Growing Demand for Agile Digital Marketing Solutions CoreMedia, a global content management platform and developer of CoreMedia Content Cloud, is excited to announce that it has successfully partnered with OpenGate Capital, a global private equity firm, on a majority growth investment. CoreMedia Content Cloud blends real-time product information with multimedia marketing content and delivers consistent, personalized product messaging across a variety of…

Adobe Leadership in Creativity, Digital Documents and Customer Experience Management Categories Drives Next Era of Growth

Company Raises Q4 FY2019 Digital Media Net New ARR Target Adobe will host a financial analyst meeting with investors and financial analysts at its Adobe MAX conference, where Adobe’s executive team will unveil the company’s strategy to expand its leadership in the creative, digital documents and customer experience management categories to drive sustainable, long-term top and bottom line growth in 2020 and beyond. As part of its presentation, Adobe will provide data showing that its total addressable market is expected to…

Laserfiche Named a Challenger in 2019 Gartner Magic Quadrant for Content Services Platforms

Laserfiche — a leading global provider of intelligent content management and business process automation — was named a Challenger in the Gartner Magic Quadrant for Content Services Platforms. Laserfiche was evaluated as one of 18 vendors in the market, and was recognized based on its completeness of vision and ability to execute. "Organizations are creating troves of data every day," said Chris Wacker, CEO of Laserfiche. "By automating workflows with Laserfiche to develop analytics and generate visual reports,…

Viant Co-Founders Acquire Meredith Corporation’s 60% Stake in Company

20th Anniversary Marks Record Revenue Year Fueled by 50% Growth Viant, a leading advertising technology company, announced it has completed a company buyout and that the Viant co-founders, Tim and Chris Vanderhook, are taking back control of the ad tech company from Meredith Corporation. "We are pleased to find a great outcome for what is a very strong ad tech business," said Meredith Chief Development Officer John Zieser. "Viant will remain an on-going data partner as we continue to jointly engage in value creating…

PowerCell to Present New Version of MS-100 Fuel Cell System for Electrification on Land and at Sea

PowerCell Sweden Ab (Publ) Has Developed a New and Improved Version of Its MS-100 Fuel Cell System Which Will Be Presented at the Fuel Cell Seminar & Energy Exposition in California on November 5th. the New MS-100 Is 30 Percent More Compact and Has Improved Operating Life Time as Well as Robustness for Demanding Applications on Land and at Sea The English version is an in house-translation. In case of any discrepancy, the Swedish text will prevail. The MS-100 fuel cell system has been developed for marine…

State of Voice Search 2019

This article is coauthored by Matt Lang. It is early days for Voice search and the discipline is still far from defined. However, this initial era of Voice assistants has provided us a framework for how to think about voice-first search and how to help content become an answer for users. Although the process and sources may evolve, the thinking and best practices are likely to remain. With this context in mind, let’s explore how search operates via Voice assistants today: Conversationally Optimized Web Content (aka Voice…

We’re Magnetic Grows Executive Leadership Team

Leading experiential firm We’re Magnetic announced today three significant hires across its business and creative departments: Managing Director Tim Hutchins, Group Creative Director Emil Filip Czarnowski, and Group Business Director Courtney Balzer. The new hires come as the firm continues to grow its existing client partnerships with American Express, Netflix, Pinterest, and Shopify, among others, as well as add new ones. “It’s an exciting time for We’re Magnetic, as we continue to add new projects and significantly…

More Than Half of Consumers Want to Use Voice Assistants for Healthcare According to New Report from Voicebot and Orbita

 Orbita, Inc., provider of healthcare's most powerful conversational AI platform, announced the release of the Voice Assistant Consumer Adoption Report for Healthcare 2019. To develop this report, Orbita sponsored independent research by Voicebot.ai, the leading online publication and research source dedicated to voice and AI technologies. Based on a survey of 1,004 U.S. adults, the report includes these key highlights: Orbita's newest platform features provide enterprise-grade, end-to-end…

Calix Announces the Revenue EDGE as an Answer to Challenges within the Subscription Economy

Calix, Inc. has unveiled the Revenue EDGE, a revolutionary subscriber experience solution that promises to transform communications service provider (CSP) business models. The explosion of applications and devices at the subscriber edge represents the greatest opportunity for CSPs to create managed experiences that generate new revenue streams. Hundreds of CSPs have already deployed systems, powered by Wi-Fi 6, to deliver the ultimate managed Wi-Fi experience. The Revenue EDGE builds on this powerful foundation by…

SpotX Crowned Winner of 2019 Adweek Readers’ Choice: Best-in-Class Video Supply-Side Platform

Inaugural Best of Tech Awards Highlight Top Tech Providers as Chosen by Readers SpotX, the leading global video advertising and monetization platform, today announced it was selected as the best video SSP in Adweek's first "Readers' Choice Awards." The award recognizes the top advertising and marketing technology providers across 24 categories selected by the entire Adweek community. In its inaugural year, more than 15,000 votes were cast by Adweek's readers of leading brands and agencies to determine the 2019 honorees.…

New CardLinx Data Study Shows Strong Growth and Innovation in Card-linking

Data Forums Launched in the United States, Canada and United Kingdom for 2019 The CardLinx Association released new data from the 2019 Card-Linking and O2O Industry Annual Survey and announced new commerce data forums in the USA, Canada and The United Kingdom. The 2019 CardLinx study reveals the rapid growth of card-linking and online-to-offline commerce with 44% of participants reporting over 100% annual growth in card-linked transactions. “Card-linked marketing has the ability to reach most consumers in the US and we…

Online Marketplaces Have Wallet Share but Retailers Are Not Far Behind: Salesforce Report

As against the popular belief, online marketplaces like Amazon or eBay do not have an overwhelming advantage when it comes to the purchases made online. The Connected Shoppers Report by Salesforce shows that the buyers’ choices are complex. While Online Marketplaces top in Share of wallet (SOW), the retailers who have a presence in online space are not far behind. The Salesforce study covering 10,000 global shoppers reveals. What is Wallet Share (SOW)? Firstly, Share of wallet (SOW) is a Marketing metric used to identify…

Customers Get Deeper into Discovery with the New Version of JMP

Release arrives on 30th anniversary of the first version in 1989 From Pleistocene fossils to infrared technology on a mission to map the surface of a near-Earth asteroid, JMP statistical discovery software from SAS is helping scientists, engineers and other data analysts make a difference. In JMP Pro 15, the advanced analytics version of JMP, data scientists have more predictive modeling tools than ever. Both JMP 15 and JMP Pro 15 are launched today, 30 years after the first version of the software was released.…

Cinedigm Announces Key Ad-Supported Growth Milestones

Cinedigm’s AVOD and FAST Networks surpass an estimated 4.5 million ad-supported Monthly Active Viewers, up 77% Fiscal Year to Date Cinedigm announced several key ad-supported growth milestones for its fast-growing group of ad-based digital networks. In September 2019, Cinedigm’s footprint reached an estimated 4.5 million monthly active ad-supported viewers across Cinedigm’s digital networks distributed via linear Free Ad-supported TV (FAST) and Advertising Video on Demand (AVOD), up 77% since the beginning of the fiscal year…

The National Football League and OverTier Expand Partnership

Multi-Year Agreement Significantly Broadens OverTier’s Rights to Operate NFL Game Pass Worldwide The National Football League (NFL) and OverTier, a Bruin Sports Capital (Bruin) company, announced an expansion of their partnership for OverTier to operate NFL Game Pass, the league’s premium subscription OTT service. Since 2017, OverTier held the rights to operate NFL Game Pass in Europe. The new agreement now brings the service to a combined 181 countries and territories worldwide including Australia, Brazil, Hong Kong,…

Signifyd Launches Customer Advisory Board to Help Retailers Navigate the Digital Future

Samsung, Rite Aid, TUMI, Stance, Boardriders and Crown & Caliber will provide insights to retail challenges in the age of Amazon Signifyd announced the formation of its Customer Advisory Board, an array of forward-thinking retailers who will help chart the course of the company’s innovation as it continues its mission of providing fearless commerce around the world. Signifyd has built its success on customer compassion, bringing the voice of the customer into every decision, feature and product the company…

$10.2 Million Funding and Tag of Explainable AI Engine: How Fiddler Labs Sees the Enterprise Market

Fiddler Labs has become the latest champion to plug the gap in Explainable AI. The Explainable AI engine announced raising $10.2 million in Series A funding this week. Fiddler currently helps enterprise customers “unlock the mysteries of black-box AI to better understand why these platforms make the decisions they do.” With this funding, the company takes its total financing to $13.2 million since inception in October 2018. Also Read: MarTech RADAR 2019: Top 250 B2B Technology Companies You Should Follow Fiddle Labs is…

More People are Familiar with Fitbit Wearable Brand, Despite Apple Watch Dominating in Revenue

A New Survey Finds Fitbit and Apple Watch to Be the Most Well-Known Wearable Brands. While the Apple Watch Beats Fitbit in Sales, More People Are Familiar with the Fitbit Brand Because It Is Cheaper and Fitness-Centric Fitbit and Apple Watch both excel in brand recognition in the wearable market, according to a new survey by The Manifest, a business news and how-to site. Fitbit maintains greater familiarity among consumers, though, despite Apple Watch generating far more revenue. More than three-quarters of people…

ThriftBooks Hires New Vice President of Sales and Marketing

The world’s largest seller of used books brings accomplished sales and marketing professional to leadership team ThriftBooks, the world’s largest seller of used books, has hired Barbara Ann Hagen as the company’s vice president of sales and marketing. She will be responsible for the planning and execution of sales and marketing goals at Thriftbooks. Marketing Technology News: FWD Singapore Taps Shift Technology to Improve Claims Assessment Capabilities Hagen has more than 16 years of experience as a senior marketing…

5+Types of AI Tools to Enhance Mobile Marketing Campaigns

As soon as Artificial Intelligence (AI) entered the scene, it became a hot topic. Businesses are widely embracing AI technologies such as Machine Learning, which simplifies the workflow for marketers in so many ways and offer a myriad of benefits. Many hotel chains, e-commerce companies, airlines, and brick-and-mortar stores didn’t think twice about whether to use AI to provide better service to their customers while increasing revenue. Face recognition, Voice assistants like Siri, Alexa, and Cortana, smart selfies, and…