Alembic, the leading holistic marketing attribution platform for enterprises, announced it is deploying an AI supercomputer to power its new composite and causality AI systems. The new platform will feature NVIDIA DGX H100 enabling Alembic to infuse its applications with differentiated AI capabilities.

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“The new Alembic release is the first to use causality mathematics and composite AI to mathematically demonstrate causality in large datasets, initially focusing on marketing ROI. Imagine being able to trace and understand the direct impact of your brand’s spending, similar to reversing the butterfly effect of big brand moments”

Alembic is the first company to precisely trace and prove the results of marketing programs and to apply composite AI, causal AI, a graph neural network, and advanced contact-tracing mathematics developed during the pandemic to marketing analytics. The result for enterprise marketing organizations is a crystal-clear understanding of the results and ROI of their various marketing programs and initiatives.

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Alembic is also a member of NVIDIA Inception, a global program designed to nurture cutting-edge startups.

“The new Alembic release is the first to use causality mathematics and composite AI to mathematically demonstrate causality in large datasets, initially focusing on marketing ROI. Imagine being able to trace and understand the direct impact of your brand’s spending, similar to reversing the butterfly effect of big brand moments,” said Tomás Puig, Alembic co-founder and CEO.