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Sprinklr Announces Integration with Google’s Business Messages

Brands can transform customer care by routing phone calls to messaging conversations that agents can manage on Sprinklr’s unified platform  Sprinklr, the leading Customer Experience Management platform (CXM), announced its integration with Google’s Business Messages, making it even easier for brands to respond to messages from customers who find their business listing on Google. Mobile searchers simply message the brand directly from the listing, and brands can now capture, route, and resolve the message alongside…