Newly created role ensures technology upgrades solve customers’ business challenges

Unanet, the leading provider of project-based enterprise resource planning (ERP) and customer relationship management (CRM) solutions for the government contracting (GovCon) and architecture, engineering, and construction (AEC) industries, has elevated Steve Karp, its senior vice president of financial solutions, to the newly created role of Chief Innovation Officer. In this new position, Karp will lead Unanet’s continued adoption of emerging technologies, such as artificial intelligence (AI), while ensuring the upgrades are integrated with the company’s industry-leading customer service and support.

With a laser focus on providing customers with easy-to-use, outcome-improving solutions, Karp will oversee the development of new products to enhance Unanet’s award-winning ERP and CRM platforms, drive the creative use of new technologies, and manage the application of new processes. He will lead the overall strategy around Unanet’s use of AI, while also continuing to manage the company’s financial product strategy and initiatives.

Marketing Technology News: Monocle Emerges From Stealth, Launches AI Platform to Power Promotion Strategies for Consumer Brands

“Steve is the best person for this role because he understands that AI and other developing technology must complement people rather than be a replacement for ingenuity, creative thinking, and problem-solving,” said Craig Halliday, CEO of Unanet. “His ability to define a vision and execute against it will enable our customers to run their businesses faster and more efficiently.”

Karp has more than 30 years of experience in the software as a service (SaaS), financial technology (FinTech) and payments industries – with senior leadership roles in strategy, product, operations, and other business areas. Over the last 18 months, he has led Unanet’s financial products expansion with the deployment of the company’s AR Automation solution and new AP Automation technology. His experience and skill set across a broader set of known and future technology opportunities position him perfectly for the Chief Innovation Officer.

Marketing Technology News: MarTech Interview with Shirli Zelcer, Chief Data & Technology Officer @ Merkle (a dentsu company)

“Businesses are grappling with the influx of new technologies while also trying to manage the evolving and growing operations within their own dynamic marketplaces,” said Karp. “We understand that any new technology Unanet delivers must be easy, simple to use, and help customers wrangle their challenges, not create added complexity. I’m committed to innovating with our customers’ needs top-of-mind so that everything we deliver supports their business goals.”