Yellowbrick Data, the leading Kubernetes-native data warehouse for private clouds, announced that Ushur, the leader in AI-powered Customer Experience Automation™ (CXA), has selected the Yellowbrick Cloud Data Warehouse to underpin their award-winning CXA platform.

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“Ushur provides business-critical services across high-contact industries like insurance, logistics, and financial services. We are excited to be the foundational data platform for a company setting the bar for customer experience management.”

Customer experience automation harnesses technology to enhance business-customer interactions and drive productivity. Ushur’s unique AI and comprehensive customer behavior analytics empower leading brands, including Irish Life, Unum, Cigna, and Aflac, to cultivate stronger customer relationships across all touchpoints and adapt to changing customer needs. As Ushur CXA gains rapid adoption, the demand for more data, intricate analytics, increased concurrency, and faster response times grows. To meet these demands, Ushur has selected the Yellowbrick Data Warehouse for its price-performance, scalability in addressing expanding data volumes, and rapid analytics capabilities. As a result, Yellowbrick will offload MongoDB and Sisense for analytics and compute.

Henry Peter, CTO and Co-Founder of Ushur: “AI and analytics are core to Ushur CXA. The promise of improved, expedited, and cost-efficient data analysis translates to better outcomes for our clients, which drives platform adoption. CXA thrives on a high-performance and dependable engine, and we were genuinely impressed by Yellowbrick Data’s ability to deliver this capability at a price point that perfectly aligns with our ambitious goals.”

Neil Carson, CEO and Co-Founder of Yellowbrick Data: “Ushur provides business-critical services across high-contact industries like insurance, logistics, and financial services. We are excited to be the foundational data platform for a company setting the bar for customer experience management.”

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