Award-winning Mixie Holoport XR Framework Enables Immersive Realism in a Wide Range of Business Applications

Frontera Group, Inc. (“Frontera” or “the Company”), a technology-focused strategic acquirer of revenue-generating companies and intellectual property (IP), announced the release of the 3.0 version of its Mixie Holoport immersive reality framework with Extended Reality (XR) support (“Mixie Holoport XR”). Mixie Holoport XR is a National Association of Broadcasters (NAB) Product of the Year award winner, setting the benchmark for immersive realism in Augmented Reality (AR), Mixed Reality (MR), and Virtual Reality (VR) applications. Frontera recently acquired the Mixie Holoport IP to enhance Metaverse business applications.

Marketing Technology News: Point-of-Decision Video Platform Loop™ Arrives in Texas, Delivering Storytelling and Discovery While…

“Mixie Holoport XR closes the experiential gap between digital worlds and our physical senses, enabling users to seamlessly interact in highly immersive realities,” said Andrew De Luna, CPA, MBA, Vice Chairman, Interim Chief Executive Officer, and Chief Financial Officer of Frontera. “Virtual versions of objects and scenarios allow users to explore wholly new environments, dramatically increasing the effectiveness of virtual training while making the entire immersive experience memorable and actionable.”

The enterprise-grade Mixie Holoport XR umbrella framework sets the standard for next-generation collaborative environments and human-machine interaction, offering new levels of immersive realism via 360º video playback and intelligent motion tracking capabilities. Mixie Holoport XR engenders intense emotional investment and knowledge retention, leading to memorable, highly impactful user experiences. As a result, viewers interacting with Mixie Holoport XR-enabled applications benefit from experiencing real-world scenarios in training, real estate property tours, distance education, manufacturing, health care and other applications where realism and seamless interactivity are necessary to ensure total user engagement. From a financial standpoint, Mixie Holoport XR targets organizations seeking to quantify their return on investment (ROI) in the Metaverse.

“Frontera’s Mixie Holoport XR lets customers deploy cost-effective business applications that benefit from experiential viewing and knowledge sharing,” said Mann Yam, Chairman of the Board of Frontera Group. “We bring tangible value to Metaverse business applications by taking the mystery out of ROI and simplifying engagement. The Mixie Holoport XR offers a full-service ecosystem that includes professional content creation, content management, and multi-device delivery solutions – all wrapped in CFO-friendly packaging.”

Marketing Technology News: A MarTech Q&A with David Raab, Founder, Customer Data Platform Institute and Josh Francia,…