Dynamic Yield Named a Leader in Gartner Magic Quadrant for Personalization Engines

Dynamic Yield Named a Leader in Gartner Magic Quadrant for Personalization Engines

Positions Dynamic Yield as Highest in Ability to Execute & Furthest in its Completeness of Vision within Leaders Quadrant

Dynamic Yield, the AI-powered omnichannel personalization engine, announced that it has been named a Leader in Gartner’s 2018 Magic Quadrant for Personalization Engines. Dynamic Yield is positioned highest and furthest in the Leaders quadrant for its ability to execute as well as its completeness of vision. A complimentary copy of the report is available from Dynamic Yield.

“We are thrilled to be named a Leader in the Gartner Magic Quadrant,” said Liad Agmon, Chief Executive Officer and co-founder of Dynamic Yield. “We believe that being positioned highest and furthest in the Leaders quadrant is a validation of Dynamic Yield’s continued leadership in the personalization space, we also see this as a recognition of the power of the technology we have built and the elegance with which our products allow our customers to drive material revenue impact to their businesses while delivering relevant, delightful, customer experiences anywhere.”

2018 Gartner Magic Quadrant for Personalization Engines
2018 Gartner Magic Quadrant for Personalization Engines

Also Read: Localytics Named a Leader in Gartner’s 2018 Magic Quadrant for Mobile Marketing Platforms

For the Magic Quadrant report, Gartner evaluated 18 personalization vendors on their ability to execute and their completeness of vision. As part of the evaluation criteria for ability to

execute, “Vendors are judged on Gartner’s view of their ability and their success in making their vision a market reality that customers believe is differentiated and prepared to buy into.”

The recognition from Gartner comes at a time of record growth for Dynamic Yield, which has doubled in revenue ever since inception. The Dynamic Yield platform personalizes experiences for more than 600M users globally and is trusted by 200+ brands.

Recommended Read: Swrve Named a Leader in Gartner Magic Quadrant for Mobile Marketing Platforms

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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