Best-of-Breed Platforms Agillic and Spryker Join Forces To Grow International Footprint

With an eye on international growth, Danish martech companies Umbraco and Agillic partner for technology platform ecosystems.

Agillic’s new partnership with sophisticated commerce platform Spryker furthers its expansion into DACH and Spryker’s expansion into the Nordics. The alliance enables clients to differentiate from competitors, increase ROI and achieve a faster time-to-market.

As best of breed platforms, both Agillic and Spryker are highly customizable and can process combined online and offline data from multiple sources. The partnership enables real-time synchronisation of all Spryker data into Agillic so that it can be activated and communicated to customers timely and consistently across channels. Combined with Agillic, Spryker ensures clients create strong revenue streams through increasing sales conversions and bringing up customer acquisition, loyalty & satisfaction.

Marketing Technology News: Bluewater Media Bolsters Digital Team with Hire of Executive Kristy Andreadakis

Turning data into revenue with the Spryker-Agillic solution

Spryker’s best-in-class commerce performance is supported by Agillic’s retail experience which resulted in multiple clients’ awards and nominations as ”Best omnichannel company”. While Agillic enables companies to design a plethora of campaigns and flows of any complexity, facilitating personalised omnichannel communication to millions, Spryker provides the infrastructure for gathering transactional data that can then be activated in Agillic, which serves as the revenue-booster. Joint clients can increase their revenue faster by activating their Spryker data in Agillic – whether simple, transactional, payment, service or shipping data.

Alexander Graf, Spryker’s co-CEO and co-founder, comments:

Spryker enables “composable commerce”, where our customers and partners leverage our platform to compose and combine tailored commerce solutions answering their specific needs, delivery model and structure. Agillic provides the fuel to ensure constant revenue streams by delivering relevant, personalised omnichannel communication which is prompted by customer’s commerce data, collected online or offline. The partnership with Agillic is extremely advantageous for our clients.”

Marketing Technology News: MarTech Interview with Gavin Laugenie, Global Head of Content at dotdigital

A match made in marketing

Aligning the platforms, solution partners, and go-to-market strategies ensures that both Agillic and Spryker nurture even closer relationships with both new and existing clients. Agillic’s best-of-breed partnership approach is about more than just integrations. We and our partners jointly approach the market with one unified value proposition, and work closely behind the scenes aligning and tailoring our approach to each mutual client.

Emre Gürsoy, Agillic’s CEO, comments:

Agillic removes the complexity of dealing with best-of-breed vendors by carefully picking and allying with the best of them – and that is why we have chosen to establish a strong partnership with internationally established Spryker Systems GmbH from Germany. We are very glad to support Spryker’s entry into the Nordics, and for their support in our expansion within DACH, which is a very strategic region for us. The partnership supports our mutual growth, and the strategic goals of both our clients and our companies.”

Picture of Globe Newswire

Globe Newswire

GlobeNewswire is one of the world's largest newswire distribution networks, specializing in the delivery of corporate press releases financial disclosures and multimedia content to the media, investment community, individual investors and the general public.

You Might Also Like