Dispatch provides capital markets professionals with an intelligent, fully integrated solution for institutional relationship management
DealCloud (an Intapp company) – provider of a single-source deal, relationship, and fund management solution for capital markets firms – announces the launch of its proprietary, fully integrated marketing solution, Dispatch. The solution centralizes a capital markets firm’s business development and marketing activities into one, unified platform and comes equipped with landing pages, custom web forms, as well as engagement (opens, clicks, etc.) analytics.
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More specifically, Dispatch enables clients to send and schedule deal announcements, press releases, industry coverage and analysis, newsletters, and many other communications from the DealCloud platform to its contacts. Clients can then track the marketing activity alongside business development, deal execution, and fundraising activities all through the DealCloud platform, creating a single source of truth for all relationship intelligence.
“The modern capital markets professional is tasked with wearing many hats, from deal origination to negotiation to marketing. Generic technology solutions that require firms to toggle between disparate systems were simply not designed for the complex and competitive deal landscape,” said Lokesh Seth, DealCloud’s COO. “Dispatch addresses the need for higher quality and more sophisticated communication with key institutional relationships and eliminates the frustrations that most dealmakers associate with marketing.”
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Dealmakers, industry marketers, and investor relations professionals have long found it cumbersome to synthesize the relationship data housed in a CRM with the relationship data found in other, disconnected marketing platforms. Dispatch solves for this challenge by allowing dealmakers to view email campaign activity, performance metrics, and analytics within the DealCloud Platform. This makes it easier than ever for teams of all sizes to gather a full and transparent view of market coverage efforts, and enables them to better understand the ROI they get from marketing activities.
Several enhancements to Dispatch are slated for release in 2019.
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