Crealytics, an industry innovator of performance advertising, site monetization and retail media solutions, has relaunched its website to better cater to brand and retailer needs.

Marketing Technology News: Weyland Tech Engages The Benchmark Company to Explore Strategic Alternatives

Visitors to www.crealytics.com can now more easily navigate through Crealytics’ suite of paid search and site monetization offerings. A responsive interface helps users identify and solve for their specific challenges across PLAs, paid social and programmatic, sponsored product ads and display ads.

Marketing Technology News: Weyland Tech Engages The Benchmark Company to Explore Strategic Alternatives

CEO and founder Andreas Reiffen highlighted a need to realign www.crealytics.com with its industry-leading approach.

“Brands and retailers face ever more complex decisions around their online advertising. We’ve redesigned Crealytics’ new website to enhance their unique strategies, from customer lifetime value-based performance advertising to granular incrementality measurements and unrivaled retail media solutions.”

Marketing Technology News: BlueConic Expands Customer Lifecycle Orchestration Capabilities