Act-On Software

In this piece, Gregg Ames discusses the spirit of today’s marketing and why it should feature personalization, impeccable timing, and the element of surprise — just like your birthday! ____________ What makes a great birthday? It could be…
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This prestigious recognition comes on the heels of a banner year for Act-On Act-On Software,  the leading growth marketing automation platform, announced it was one of two vendors named to the Constellation ShortList™ for both B2C…
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You know that email you get every morning that keeps sending over irrelevant offers and information, misspelling your name, and cluttering up your inbox? Much of this communication stems directly from companies using the “batch and blast”…
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Growth Marketing Automation Leader Continues Strong Momentum with Key Leadership Additions Act-On Software, the leading growth marketing automation platform, today announced the addition of Gregg Ames as Chief Commercial…
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Act-On Software, the leading growth marketing automation platform, announced a full agenda packed with customers and keynotes for Growth ‘21, the premier growth marketing virtual conference that helps take user’s marketing efforts to the…
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First-of-kind, native solution in Act-On’s platform allows marketers to take full advantage of SMS as a primary automation channel Act-On Software, the leading growth marketing automation platform, today launched SMS automated marketing to…
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Thousands of marketers set to attend Growth ‘21 to participate in more than 20 strategy sessions and workshops, including a customer-exclusive training track Act-On Software, the leading growth marketing automation platform, today…
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$20 million round of growth financing Act-On Software, the leading growth marketing automation platform, today announced $20 million of growth financing from existing investors U.S. Venture Partners (USVP), Technology Crossover Ventures…
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Industry-leading integration redefines holistic webinar marketing in the age of remote work Act-On Software, the leading growth marketing automation platform, announced its integration with Zoom to debut the most streamlined, completely…
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Should you still stick to the whims of a Magic Quadrant in choosing your martech platform or solution? CRM, ESP, MAP... there are dozens of rigid categories that industry analysts use to rate and rank marketing technology. But marketers…
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Powerful UX Empowers Marketers to Build and Execute Dynamic Automated Brand Experiences Act-On Software, the leading growth marketing platform, launched the Automated Journey Builder, a powerful user experience (UX) built by and for…
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"AI, as a concept in Marketing, is still somewhat nebulous in the market, but companies are beginning to adopt it in innovative ways." Hi David, please tell us about your role and the team / technology you handle at Act-On. As Act-On…
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Company Reveals Enhanced Platform to Take Marketers Beyond Lead-Gen During Unprecedented Times Act-On Software, the leading growth marketing platform, introduced powerful new product enhancements to better serve modern marketers focused…
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David Greenberg and Aaron Johnson Each Bring 20+ Years of Experience in Helping Shape and Drive Growth for Marketing Technologies Leading Marketing Automation provider Act-On Software announces leadership appointments of two high-growth…
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Pipeliner, the leading CRM provider known for its dynamic and visual platform announced a new partnership and native integration with Act-On Software, the leading Adaptive Marketing provider that drives personalized and purposeful…
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Vendor Selection Matrix Puts Act-On at Number One for Both Strategy and Execution Act-On Software, the leading Adaptive Marketing platform that drives personalized and purposeful multi-channel marketing for mid-market enterprises, is…
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GDPR, Adaptive Marketing Vision Result in Strong Sales Growth Act-On Software, the leading provider of adaptive marketing automation for mid-market enterprises, grew its new customer acquisition in the first half of 2018, setting company…
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Marketing Automation Platform Optimizes Channel and Customer Engagement to Measurably Accelerate Sales Outcomes Act-On Software, the leading provider of adaptive marketing automation for fast-growing businesses, recently announced that…
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