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AcuityAds

AdTech Roundup: Top Things in Advertising Technology

Today’s AdTech Roundup covers the latest in Native and Programmatic Advertising, Technology, TV Advertising, Audience Data announcements from Comscore, AcuityAds, Adzymic, iHeartMedia and Adwerx. Comscore Introduces Global Verified Contextual Private Marketplaces (PMPs) for Connected TV and Video Advertising Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, announced that its advanced brand safety and contextual categorization segments for Connected TV (CTV) and premium video are…

AcuityAds Unveils Groundbreaking New Advertising Automation Platform, illumin

AcuityAds Holdings Inc., the leading technology company that enables advertisers to connect intelligently with audiences across digital advertising campaigns from a single platform, revealed the new, highly anticipated advertising automation platform, illumin™ ("illumin" or the "Platform"). The illumin platform is now available to advertisers, enabling planning, buying and omnichannel intelligence in a single platform for seamless visualization and management of the consumer journey. illumin allows advertisers to map…

AcuityAds to Officially Launch New Advertising Automation Platform

AcuityAds Holdings Inc., a technology leader that provides targeted digital media solutions enabling advertisers to connect intelligently with audiences across digital advertising campaigns, provided an update on the launch date for the Company's new highly anticipated advertising automation platform. Marketing Technology News: Yubo, the Leading Social Space for Gen Z, Opens New London HQ "We are proud to be presenting our new advertising automation platform, a disruptive development within the industry that will…

AcuityAds & Overactive Media Formalize Unique Esports Partnership

Deal will bring first-of-its-kind esports audience access to digital marketers AcuityAds Holdings Inc. a technology leader that provides targeted digital media solutions and OverActive Media (OAM),  announced a multi-faceted partnership to bring esports audience access to digital marketers. AcuityAds, which enables advertisers to connect intelligently with audiences across all digital advertising channels, has agreed to help OAM and its partners in creating solutions uniquely tailored for reaching the rapidly growing…

AcuityAds Provides Update on Advertising Automation Platform Development

AcuityAds Holdings Inc., a technology leader that provides targeted digital media solutions enabling advertisers to connect intelligently with audiences across digital advertising campaigns, provided an update on the beta testing of the Company's highly anticipated advertising automation platform. After receiving applications from more than 30 companies to participate in the testing of our new advertising automation platform, six highly established brands initiated beta testing in May, 2020. Marketing Technology News:…

AdTech Roundup: Top Coolest Things in Advertising Technology

Today’s Daily AdTech Round-up covers latest in Native and Programmatic Advertising, Technology, TV Advertising, Audience Data announcements DMI, SmartBrief, AcuityAds, Cubic Corporation, and Mobiquity Technologies. DMI Marketing Announces New Identity DMI, wholesaler of consumer-driven life and annuity products announces a new brand identity with a complete rebrand. As part of its rebranding efforts, the Company’s name will change from DMI Marketing to a shortened version, DMI. Out of Home Advertising Association of…

AcuityAds Partners with Tapad to Enhance Cross-Device Marketing Capabilities with a Focus on CTV

Tapad's integration with AcuityAds’ current offering will complement cross-channel marketing capabilities for brands and agencies in the U.S. and Canada Tapad, a global leader in digital identity resolution, has partnered with AcuityAds, a technology leader that provides targeted digital media solutions for advertisers to connect intelligently with audiences. The partnership will enhance AcuityAds’ existing cross-device solution, especially with respect to its cross-channel marketing capabilities in the Connected TV (CTV)…

AcuityAds and Geoscape are Founding Partners of Portada’s Exclusive new Council System of Powerful Marketing, Technology and Media…

Reveals Members of Sports, Travel, Brand, and Agency Boards, as Well as C-Level Executives in Council of the Americas; Introduces Founding Partners Portada, the leading networking solutions platform for dynamic tech, marketing and media companies targeting consumers through cultural insights and passion points in the Americas, officially launched its exclusive Council System of senior brand marketing, agency and media executives. AcuityAds and Geoscape are the exclusives founding partners of Portada's brand new…