MarTech Interview with Guy Tytunovich, Founder and CEO at CHEQ
"Ad-driven e-commerce should be adopting cybersecurity technologies like behavioral analysis and bot-fingerprinting to allow third-party vendors to look directly at …
Kubient Launches Audience Cloud, An End-to-End Open Marketplace to Connect Advertising Buyers and Sellers
Highly Modular Solution Creates Transparent and Efficient Programmatic Environment to Buy, Sell, Optimize and Measure Digital Marketing Campaigns Across all …
The Three Types of Ad Fraud Marketers Should Know About – and How to Tackle Them
Predicted to cost brands $16.4 billion last year alone, ad fraud is a growing challenge that a marketer can no …