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TripleLift Releases New Report on How Global Advertisers Are Adapting to The Addressability Shift
Native & Programmatic Advertising

TripleLift Releases New Report on How Global Advertisers Are Adapting to The Addressability Shift

PRNewswire -
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MarTech Interview with Stacy Bohrer, VP of Buyer Development (North America) @ OpenX
Audience Data

MarTech Interview with Stacy Bohrer, VP of Buyer Development (North America) @ OpenX

Paroma Sen -
0
Triplelift Launches Global Readiness Scorecard, Showcasing AI, Retail Media, Addressability and Ctv Preparedness Levels
AI/ML

Triplelift Launches Global Readiness Scorecard, Showcasing AI, Retail Media, Addressability and Ctv Preparedness Levels

PRNewswire -
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Captiv8 and TikTok: Driving the Future of Social Commerce Together
Identity Management

LiveRamp Delivers New Privacy-Centric Integrations with Amazon Ads to Enhance Addressability, Connectivity, and Measurement

Business Wire -
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Some CTV Inventory is Better Than Others
AI/ML

Some CTV Inventory is Better Than Others

Travis Clinger -
0
Go Addressable Releases New Research Demonstrating the Importance of Addressable TV Advertising Among Adults 18-34 Amid Signal Loss
Customer Experience Management

Allen Media Group Selects Cadent To Expand Addressability Of TV Inventory

PRNewswire -
0
Despite Headwinds, Digital Advertising Delivered Double-Digit Growth in 2022 According to the IAB Internet Advertising Revenue Report
Customer Experience Management

Despite Headwinds, Digital Advertising Delivered Double-Digit Growth in 2022 According to the IAB Internet Advertising Revenue Report

PRNewswire -
0
Qonsent-and-LiveRamp-Partner-to-Drive-Consumer-First-Consent-Solution-for-Brands_-Marketers_-and-Consumers
Customer Experience Management

Qonsent and LiveRamp Partner to Drive Consumer-First Consent Solution for Brands, Marketers, and Consumers

PRNewswire -
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IAB Hires Industry Veteran Pam Zucker as SVP, Chief Strategy Officer, to Lead IAB's Thought Leadership Engine Including Centers of Excellence and Research Team
Insights

IAB Hires Industry Veteran Pam Zucker as SVP, Chief Strategy Officer, to Lead IAB’s Thought Leadership Engine Including Centers of Excellence and Research Team

PRNewswire -
0
Jebbit Adds Intuit QuickBooks and Former Colgate-Palmolive Executives to Board of Directors as Demand Accelerates for Zero-Party Data
Customer Experience Management

LiveRamp Names Travis Clinger to SVP of Activations and Addressability

Business Wire -
0
Roq.ad-Raises-_7M-Series-A-Round-to-Ensure-Digital-Marketing-Addressability-and-GDPR-compliance-in-a-Cookieless-Future
Customer Experience Management

Roq.ad Raises $7M Series A Round to Ensure Digital Marketing Addressability and GDPR compliance in a Cookieless Future

PRNewswire -
0
MediaMath Integrates Merkle's Merkury ID to Scale Cookieless Identity Management, Activation, and Attribution
Native & Programmatic Advertising

Marketers Need Transparency and Addressability to Increase Effectiveness of Their Ad Spend Finds a Major Independent Research Firm Study

MTS Staff Writer -
1

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