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Adobe Creative Cloud

Air Raises $6 Million From Lerer Hippeau and Former Dropbox Executives to Take on Google Drive & Adobe Creative Cloud

End-to-end workplace collaboration tool powering 100+ brands like Glamsquad, The Infatuation, & Duke Men's Basketball Air, a workplace collaboration tool, announced it has raised $6M funding to date, to build brands a replacement for their messy cloud storage solutions. Lerer Hippeau is the lead and is joined by RedSea Ventures, Advancit Capital, WndrCo, and a group of strategic advisors including the former Head of Business Operations at Dropbox (ChenLi Wang), former VP of Product at Dropbox (Todd Jackson), and Head…

3 Ways Technology Can Improve Creative Briefs and Project Intake to Drive Greater Efficiency in Marketing

Technology won’t make you more creative, but it can give you more space to be creative. It’s a part of the Marketing Technology stack that deserves some focus because Marketing leaders are clearly investing in creative teams and technology can drive greater efficiency. CMOs have been building in-house creative teams for the last 10 years. For example, Forrester Research found that the number of in-house agencies has grown 22% in the last decade. More than half of advertisers (64%) have shifted their creative…

Cloudinary Brings Adobe Creative Cloud Connector for Dynamic Digital Experiences

Integration Enables Cloudinary DAM and Adobe Creative Cloud Users to More Easily Deliver Engaging Campaigns and Dynamic Digital Experiences Cloudinary announced that it is adding the Adobe Creative Cloud Connector to its suite of end-to-end media management integrations. The new connector enables Cloudinary Digital Asset Management (DAM) and Creative Cloud customers to streamline media workflows, allowing creative, marketing and development stakeholders to work seamlessly and more effectively across solutions, and more…

Branch Announces New Client Relationship: Adobe Creative Cloud

Branch's Best-In-Class Deep Linking and Attribution Services to Deliver Better Customer Experiences and Measurement Across Adobe Creative Cloud Branch announced the signing of a formal two-year relationship with Adobe. Branch will provide its deep linking and attribution platform across Adobe Creative Cloud, including  Adobe Lightroom, Adobe Photoshop, Adobe Rush, Adobe Spark, Adobe XD, and the Adobe Creative Cloud Desktop App Manager. The relationship also includes Adobe Scan and Adobe Acrobat Reader, within Adobe…

TechBytes with Cristina Olmo, VP of Marketing, Wrike

Tell us about your role at Wrike and the team/technology that you handle. I’m the VP of Marketing at Wrike, and I have a areally exciting role of helping Wrike cement its status as one of the leaders in the Collaborative Work Management (CWM) space. Wrike has a unique marketing organization — we’re spread across 3 countries but still function as a single, cohesive team. That tight-knit global collaboration is powered by technology, including our own platform. Wrike, along with Slack, Google Drive, Adobe Creative Cloud and…

From Creative Brief to Campaign Launch – Introducing Asana for Marketing and Creative Teams

New Suite of Features and Integrations with Adobe, Litmus, Dropbox and Slack Give Marketing and Creative Teams the Clarity to Create Asana, a leading work management platform for teams, announced the introduction of Asana for Marketing and Creative Teams, an end-to-end solution for teams to manage their entire marketing and design process from start to finish. The suite of new features and integrations are now available in Asana’s recently launched product offering, Asana Business. According to a 2018 survey by the…

Creative Designers Speed Up the Design Cycle Through New Immersive Collaboration Experiences

Bluescape Enterprise Plugins Connect into Adobe Creative Cloud and Adobe XD CC for Real-Time Visual and Digital Workspace Collaboration Bluescape, a leading collaboration workspace solution, announced the availability of Bluescape Plugins for the Adobe Creative Cloud. Design teams can now collaborate in real time and streamline the review process for faster results. Creative professionals can seamlessly export their work, download images and collect real-time feedback in Bluescape workspaces directly from Adobe…

Nuxeo Announces Updates to Its Content Services Platform

Nuxeo 10.2 Includes Enhanced Annotation Capabilities, New Adobe CC Connector, Content Federation Improvements, and More Nuxeo, the leading cloud-native Content Services Platform, announced Fast Track 10.2, which includes several updates and adds new features to the core Nuxeo Platform. Nuxeo 10.2 adds enhanced capabilities for annotations, including the ability for users to annotate office documents, images, videos, PDFs, and AutoCAD documents for review/validation processes or for media enrichment. The latest release of…

Adobe Recongized as a Leader in 2018 Gartner Magic Quadrant for Multichannel Marketing Hubs

Adobe Positioned Highest Overall in the Magic Quadrant Based on Its Completeness of Vision Adobe is now a leader in 2018 Gartner Magic Quadrant for Multichannel Marketing Hubs. The leading marketing cloud company announced that it has been named a Leader by Gartner, placed furthest to the right in “completeness of vision.” The report evaluated 21 vendors, and Adobe was positioned in the Leaders quadrant. Recommended Read: Decoding the B2B Purchasing Puzzle in 2018 Evaluation criteria for “completeness of vision”…

Interview with Nikos Acuña, Chief Visionary, Sizmek

"Ideal customers can be defined not just by those who purchase the most, but if they have the potential of becoming brand advocates." Tell us about your role at Sizmek and how you got here. What inspired to be a part of an adtech platform? I’m Sizmek’s chief visionary, a role in which I serve as lead evangelist and spokesperson for the company. In addition to helping agencies and brands develop innovative strategies to impact their business, I am also our resident futurist. My journey took me from broadcast media to…

Adobe Creative Cloud Empowers Creatives to Thrive in the Video Age

New Release Accelerates Workflows for Color, Graphics, Animation and Audio with Adobe Sensei Ahead of the 2018 NAB Show, Adobe announced a major update in Adobe Creative Cloud, giving video professionals new tools to automate and expedite time-consuming production tasks without sacrificing creative control. Available now, the updates include powerful new capabilities for refining color, creating graphics and crafting audio, along with enhanced VR tools, improved collaboration, integration with Adobe Stock and advanced…

Adobe Summit Update: Adobe Advertising Cloud Gets “Creative”

New Self-Serve Platform from Adobe Puts Marketers in the Driver’s Seat At the ongoing Adobe Summit, Adobe announced enhancements to their Advertising Cloud. This includes several additions to the Adobe Advertising Cloud, part of the Adobe Experience Cloud, designed to remedy these issues. Advancements announced at the Adobe Summit include Adobe’s new Advertising Cloud Creative and an expanded integration with Adobe Analytics Cloud. This announcement follows Adobe and Microsoft announcing their expansion into the Chinese…

11 Tech Previews that Created A Buzz at Adobe Max—The Creativity Conference

Last week at Adobe MAX, Adobe unveiled 11 technology sneaks, representing explorations and emerging technologies. The leading creative marketing cloud company unveiled the next generation of Creative Cloud, including four brand new applications. These are – Adobe XD CC for experience design Adobe Dimension CC for 2D to 3D compositing Character Animator CC for 2D animation Adobe Photoshop Lightroom CC In addition, Adobe announced feature updates to its flagship applications including Photoshop CC, InDesign…

Hootsuite Adds Adobe Content to Empower Social Media Marketers

Integration With Adobe Enables Hootsuite Marketers To Easily Discover, Create, And Distribute Content Across Paid And Organic Social Channels Designer, photographer, filmmaker, webinar champion and much more—Hootsuite marketers can now master the ways of social media marketing by bringing the power of Adobe Creative Cloud to their arsenal. The leading social media marketing platform has announced a collaboration with Adobe which would give Hootsuite’s customers seamless ability to access, edit, distribute, and gain…