MURAL, the leading digital workspace for visual collaboration in the enterprise, has launched a new integration with Adobe, which was highlighted during the Adobe MAX 2020 conference. Specifically, the integration enables Adobe Creative Cloud users to instantly access creative elements stored in their Creative Cloud Libraries such as logos, images, illustrations, and icons for use inside of MURAL. This makes it easy for teams to workshop ideas, designs, and prototypes directly on a shared visual space with sticky notes, diagrams, drawings, and other visual collaboration tools.
Managing creative elements across software platforms has historically been difficult due to the challenges of version control, approval processes, and file type compatibility. Designers, product teams, and consultants can now simply drag and drop visual elements created in Adobe Creative Cloud apps, such as Illustrator, Photoshop, and InDesign, and managed in Creative Cloud Libraries into a mural.
Marketing Technology News: Nielsen Supercharges Ad Intelligence Platform With Richer Advertising Spend Data
According to Agus Soler, co-founder and chief product officer, “Adobe’s move to make Creative Cloud Libraries available to third party applications like MURAL couldn’t have come at a better time. With the shift to remote work, the challenge of effectively working together on creative assets across platforms has increased, putting a strain on collaboration — especially for global teams. We jumped at the opportunity to work alongside Adobe to deliver access to Creative Cloud Libraries in MURAL to make visual collaboration more robust and easier for our customers.”
With access to Adobe Creative Cloud Libraries in MURAL, it becomes much easier to leverage creative assets for a variety of visual collaboration use cases. For example, a consultant can effortlessly add on-brand assets created by their graphic designers to a mural for a client workshop. Teams can execute higher-fidelity visual collaboration sessions at scale while brainstorming, planning, facilitating meetings and workshops such as design sprints, or collaborating with clients.
Marketing Technology News: OpenText Announces Support for Alfresco
“Making collaboration easy and effective for remote teams is more important now than ever,” says Vijay Vachani, Senior Director of Product Management and Partner Ecosystem for Adobe Creative Cloud. “We’re excited to work with MURAL to empower teams to collaborate visually with easy access to on-brand and always up-to-date creative elements from Adobe Creative Cloud Libraries.”
The integration requires both an active MURAL membership and Adobe Creative Cloud account. The integration is currently available to limited MURAL customers and is expected to be available to all customers in the near future.
Marketing Technology News: Instagram and Facebook Selling Come To GoDaddy Ecommerce