Advertising Platform

Higher ad prices played a role in growth across retail media, paid search and paid social while higher ad volume also factored into retail media and paid social, according to Skai's latest Quarterly Trends Report. Skai, the leading…
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Former TripleLift Executive Joins Yieldmo as the Company Bolsters its Strategic Growth Plan Yieldmo, a leading advertising platform helping brands improve digital ad experiences through creative tech and AI, announced the appointment of…
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Hang Time helps brands stand out in a crowded market, with Attention Time rates that are 40% above standard mobile reveal ad units London, UK - 2nd of April, 2024 - GumGum, the leading contextual-first, global digital advertising platform,…
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AdInMo’s latest SDK offers more options to publishers and enables advertisers to truly scale in-game campaigns. With an unrivalled choice of immersive formats across display, video, audio and rewarded InGamePlay as well as new player…
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Following 11+ years in senior leadership roles at Twitter, Riedy Will Lead Business Operations, Sales, and Marketing for the Performance TV Advertising Platform tvScientific, the leading performance advertising platform for connected TV…
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The round brings Topsort to a $150M valuation, and is led by Upload Ventures and returning seed round investors, Quiet Capital and Pear Ventures  Artificial intelligence and machine learning-based technology company, Topsort, today…
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MGID Ads deploys AI across campaign optimization, data analysis, and creative generation MGID, the global advertising platform, has launched a new dashboard for MGID Ads, its self-service advertising campaign planning and…
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TEGNA Inc. announced that Premion, LLC, its industry-leading premium Connected TV (CTV)/Over-the-Top (OTT) advertising platform for regional and local advertisers, has signed an agreement and simultaneously closed on the acquisition of…
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Bob Lord, global executive and business leader at the forefront of transformation and at the intersection of marketing, media, and technology, to join Recruitics Board of Advisors. Recruitics, the award-winning data-powered recruitment…
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Double-digit growth in cost-per-click helped propel robust year-over-year increases in spending for retail media, and modest growth in paid search, according to Skai's Quarterly Trends Report. Skai, a leading omnichannel advertising…
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Cardlytics, Inc., an advertising platform in banks’ digital channels, is excited to announce the appointment of Andre Fernandez and Jon Francis to its Board of Directors. Additionally, John Balen and David Adams have retired from the Board…
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AdRoll, the leading marketing and advertising platform that helps direct-to-consumer brands grow their businesses, today released the Q4 2023 edition of its State of Digital Marketing Report, a comprehensive summary providing invaluable…
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MutualMarkets, a co-marketing advertising platform built with AI, is pleased to announce that Hillary Saunders has been appointed as Vice President of Marketing. In her role as VP Marketing, Hillary will be responsible for leading the…
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New Innovid Study Reveals Disconnect Between Measurement & Optimization Across Converged TV, Resulting in Business Impact Although the majority of marketers (56%) spend more than half of their time optimizing converged TV ad…
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MGID, the global advertising platform, announced its strategic partnership with Pixalate, the market-leading ad fraud protection, privacy and compliance analytics platform. Pixalate’s software will work in tandem with MGID’s proprietary…
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Cardlytics, Inc, an advertising platform in banks’ digital channels, is excited to announce the appointment of Alex Mishurov as an independent member of its Board of Directors. Mishurov will serve on the Board’s Compensation Committee,…
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Former Smartly.io Global Chief Sales Officer to Lead Strategic Client & Sales Function for Converged TV Advertising Platform Innovid, an independent advertising platform for the delivery, personalization, and measurement of converged…
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SoPa officially launches Thoughtful Media Group (TMG), the leading digital advertising platform in Southeast Asia, in the Philippines market. TMG will present its Philippines executive team and disruptive influencer…
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AdRoll, a leading marketing and advertising platform for growing brands, announced a new partnership with WooCommerce, the popular open-source ecommerce platform for WordPress. The integration enables merchants to track and target online…
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DisplayX, a groundbreaking company transforming the world of out-of-home (DOOH) advertising with AI-powered technology. DisplayX, a groundbreaking company transforming the world of out-of-home (DOOH) advertising with AI-powered…
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