advertising platforms

Leadspace, the leading B2B customer data platform provider, announced details of its Summer 2020 product release. As companies focus on their data strategy for account mastering and ABM programs, Leadspace has worked to provide increased enterprise-scale and flexibility across its platform. Highlights include the addition of Equifax commercial data, the creation of direct connectors to advertising platforms, and expanded intent data capabilities. Integration of Equifax commercial data further bolsters Leadspace’s offerings…

Qonversion, a data platform for mobile applications, has raised $850,000 from LVL1 Group and AddVenture. The company helps developers boost in-app subscription revenue by marketing insights using integrations with app stores, mobile apps, and advertising platforms like Facebook. The funding will help Qonversion grow their product. "App Annie estimates that consumers spent $120 billion in app stores in 2019. In-app subscriptions accounted for roughly one-third of the total spend. This sector is growing extremely fast and…

Growth Investment to Accelerate Growth, Platform Development, and Post-Click Optimization Adoption Instapage, the landing page and post-click optimization solution for digital advertisers, has announced a $15 million growth investment from Morgan Stanley Expansion Capital, the growth-focused private investment platform within Morgan Stanley Investment Management. Investment funds will allow Instapage to accelerate the enterprise adoption of the Instapage post-click optimization solution, expedite platform development to…