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Arthur Sadoun

Publicis Groupe Finalizes the Acquisition of Epsilon

With the acquisition of Epsilon, Publicis Groupe is completing its transformation to become the industry leader in delivering personalized experiences at scale Publicis Groupe (Paris:PUB) (Euronext Paris: FR0000130577, CAC 40) announced the completion of the acquisition of data-driven marketing company, Epsilon, from Alliance Data Systems Corporation, at a net value of 3.95 billion dollars after tax step- up, implying an 8.2 times Adjusted EBITDA multiple. Based on pro-forma 2018 numbers, the transaction is 12.5%…

Alliance Data Enters Into Definitive Agreement To Sell Its Epsilon Business To Publicis Groupe For $4.4 Billion

Expected net Proceeds of $3.5 Billion to Be Used for Share Repurchases and Debt Pay-Down Alliance Data Systems Corporation, a leading global provider of data-driven marketing and loyalty solutions, announced it has entered into a definitive agreement to sell its Epsilon business to Publicis Groupe, one of the world's largest leading global marketing, creative and business transformation companies, for $4.4 billion in cash, representing an approximate 10X trailing 12-month EBITDA (adjusted) multiple. The transaction was…