Astound Commerce

Digital Commerce Specialist Continues Its Growth and Development Astound Commerce announced that it has named industry leader Michael Kahn as its first Global CEO. The independent digital commerce specialist designs experience-driven ecosystems that fuse technology, data, design and storytelling to propel business growth for brands such as: Allergan, Boohoo, TOMS, Calvin Klein, PUMA, Under Armour and many others. This appointment was made to further accelerate the company’s growth, development and marketplace leadership.…

Solution Drives Sustainable Ecommerce For Brands During COVID-19 and Beyond Independent digital commerce specialist Astound Commerce has announced the launch of its new proprietary shopping solution VTail, developed specifically for video-etailing. The capability allows for the quick implementation of video-etailing experiences into existing ecommerce sales channels. It is designed as a way to engage with existing clients and bring new customers to stores, remotely. Nearly two years before the pandemic, the engineers at…

Astound Commerce, the world’s largest privately-held digital commerce agency, has announced the relaunch of ToysRUs.ca and BabiesRUs.ca. The project utilizes the latest Salesforce Commerce Cloud reference architecture (SFRA), and was coupled with an advanced Cross Cloud Integration of Salesforce Marketing Cloud and Salesforce Service Cloud. After the Canadian division of Toys”R”Us was acquired by Fairfax Financial Holdings Ltd. in April 2018, Astound Commerce was tasked with helping the brand re-platform its online…

Could you you tell us about your journey into digital commerce and your role at Astound Commerce? I cut my career-teeth in the world of book clubs and direct marketing in the UK, just as Amazon began its own journey, seismically disrupting not just publishing, but every vertical it took on. Direct Marketing is the precursor to digital commerce, founded upon the principles of using customer data to build highly targeted engagement strategies, driving transactions and measurable, profitable long-term relationships. However,…

Astound Commerce Adds Customer Engagement And Social Marketing Services To Its Connected Commerce Suite Of Offerings Through Integration Of From Groove Astound Commerce, the world’s largest privately held digital commerce agency, has added customer engagement and social marketing services to its connected commerce suite of offerings through the integration of digital marketing experts from Groove, an award-winning digital and social marketing agency. With this addition, Astound Commerce now provides a comprehensive, fully…