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attribution measurement

NinthDecimal Launches New Measurement Dashboard For Advanced Marketing Optimization

Visit Metrics by NinthDecimal Complements its Attribution Metrics Which Calculate Incremental Store Visits and Incremental Lift in Visitation NinthDecimal, the leading omnichannel marketing platform powering real-world conversions for brands, announced a major enhancement to its measurement platform with the addition of Visit Metrics. These new KPIs power advanced marketing optimization never before possible. Visit Metrics unlock vital insights into what is driving customer growth and customer acquisition. They sit…