Augmented Reality Archives

Interviews

Interview with Itamar Benedy, CEO, Glispa

"For mobile ad tech companies there is no way around opening themselves up to a B2C approach because the end user

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Sudipto GhoshMay 11, 2018, 4:00 pmMay 14, 2018 0 400

Augmented Reality, Mobile

INT Unveils Next Generation Display Solution for VR and AR Applications

O’Flex, a Foldable Display Technology, Is Another Proprietary Technology Developed by INT 5G is about to come. At 100 times

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PRNewswireMay 10, 2018, 7:20 pmMay 10, 2018 0 141

Interviews

Interview with Caspar Thykier, Co-Founder and CEO, Zappar

"We’re on the cusp of an era when augmented reality can take its place among the communications channels businesses and

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Sudipto GhoshMay 8, 2018, 4:00 pmMay 8, 2018 0 297

Augmented Reality

The Tailwinds for Augmented Reality Advertising Are Too Strong for CMOs to Ignore: Boston Consulting Group

New Study by the Boston Consulting Group Revealed That More Than 80 Million People Alone in the US Engage with

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MTS Staff WriterApril 17, 2018, 4:15 pmApril 17, 2018 0 156

Analytics, Augmented Reality, Mobile

32 Percent Of Consumers Use Augmented Reality According to a Study by ARtillry Intelligence and Thrive Analytics

ARtillry Intelligence and Thrive Analytics Reveals Who’s Using Mobile Augmented Reality Apps, How Often, and in What Categories ARtillry Intelligence,

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prwebApril 11, 2018, 5:10 pmApril 11, 2018 0 599

AI/ML, Augmented Reality, Mobile

Scandit Listed As A Retail Example In Gartner’s Latest Report

Gartner Report “Elevate Customer Experience with Minor Investments That Deliver Major Benefits for Retail Digital Business”, lists Scandit Scandit, the

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PRNewswireApril 3, 2018, 9:09 pmApril 3, 2018 0 154

AI/ML, Augmented Reality

Nex Cubed Welcomes Marlon Evans As New CEO

Marlon Evans Has Earlier Held Leadership Roles at GSV Labs, Hewlett Packard, KIPP Foundation, Playworks, as well as All Stars

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PRNewswireApril 3, 2018, 8:13 pmApril 3, 2018 0 137

Augmented Reality, Content Marketing, Email Marketing, Sales & Marketing, Social Media Marketing

Digital Marketing Spend Is $10,000 or Less for Nearly Half of Small Businesses

Survey of 351 Small Business Owners Reveals That Businesses Budget Modestly for Digital Marketing – Which May Be a Mistake,

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MTS Staff WriterMarch 29, 2018, 9:45 pmMarch 29, 2018 0 348

Augmented Reality, Intelligent Assistants, Speech Recognition

Mondly Launches MondlyAR: The First Augmented Reality Experience That Uses Speech Recognition to Teach Languages

Mondly Introduces MondlyAR, the First Language Learning App Powered by Augmented Reality and Chatbots with Speech Recognition. MondlyAR offers virtual

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PRNewswireMarch 24, 2018, 7:30 pmMarch 24, 2018 0 192

Augmented Reality, B2B Commerce

Google and Kaon Collaborate, Increasing AR User Adoption in the Enterprise with Immersive Experiences Built on ARCore

With the Release of ARCore, Kaon Takes B2B Sales & Marketing Applications to the Next Level With 3D Augmented Reality

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MTS Staff WriterMarch 22, 2018, 7:55 pmMarch 22, 2018 0 127

Interviews

Interview with Gavin Finn, President and CEO, Kaon Interactive

"By integrating AR experiences into all of Kaon’s applications, the customer can experience a product or 3D scene in Augmented

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Sudipto GhoshMarch 22, 2018, 4:05 pmMarch 22, 2018 0 393

Augmented Reality, Mobile, Social Media Platforms

Mojiit Partners with Quan to Bring 3D Augmented Reality to More Than 2 Billion Social Network Users Worldwide

New Partnership Will Expand Mojiit’s Reach, Empower Social Network Users to Enjoy and Share Favorite Quan Games, Characters and Other

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PRNewswireMarch 19, 2018, 4:04 pmMarch 19, 2018 0 180

Augmented Reality

Mapbox Launches Global Reality-Grade AR Location Platform

Mapbox Builds Unique Location Experiences Leveraging Highly Customizable Open Source Buildings Blocks and Flexible Licensing of High-Quality Location Data As

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PRNewswireMarch 6, 2018, 6:33 pmMarch 6, 2018 0 472

Augmented Reality

GFR Fund Raises $18.3 Million, Investing in Seventeen Augmented Reality (AR) And Virtual Reality (VR) Startups

Changes Name of Fund to GFR Fund GREE VR Capital, LLC., investors in such popular startups as VRChat, Sliver.tv and

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PRNewswireFebruary 16, 2018, 7:37 pmFebruary 16, 2018 0 279

Interactive Content, Mobile Advertising, Staff Writers, Video Advertising

Do Your AdTech Goals for 2018 Look Like These?

According to Matt Fanelli of MNI Targeted Media, Ad Fraud Would Continue to Be an Issue Across the Digital Landscape

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Sudipto GhoshFebruary 12, 2018, 8:30 pmFebruary 12, 2018 0 1692

AI/ML, Augmented Reality, Content Marketing

BIMA and Microsoft Announce a New Partnership to Deliver New-Age Transformative Technologies

The Partnership with BIMA Connects Microsoft with the UK’s Thriving Digital Agency Community – Giving Them Access to Transformative Technologies

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Sudipto GhoshFebruary 1, 2018, 6:24 pmFebruary 1, 2018 0 730

Augmented Reality, Staff Writers

The Virtual Reality Report Card

Where is VR Going, Who’s Doing What And What Is The Best Way For You To Use It For Marketing

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Yolande D'MelloJanuary 2, 2018, 9:37 pmJanuary 3, 2018 0 997

AI/ML, Content Marketing, Mobile Marketing, Staff Writers

Deloitte TMT Predictions: Machine Learning Deployments to Double in 2018; Coins New Lingo #adlergic

Deloitte TMT Predictions: Machine Learning Deployments, Digital Subscriptions, Digital Subscriptions, On-Demand Content and Live Events Will Continue to Drive Growth

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Sudipto GhoshDecember 20, 2017, 11:00 pmDecember 20, 2017 0 1621

AWS Announces Amazon Sumerian to Build AR, VR

Augmented Reality

AWS Announces Amazon Sumerian for Developers to Build AR, VR and 3D Applications

New Service Enables Any Developer To Quickly And Easily Build Virtual Reality, Augmented Reality, And 3d Applications For Popular Hardware

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MTS Staff WriterNovember 27, 2017, 7:55 pmNovember 27, 2017 0 675

Augmented Reality

Virtual Reality has Strong Interest from US Businesses

Virtual Reality (VR) is often viewed through the lens of consumer-driven gaming, but in a recent B2B technology survey of

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MarketwiredAugust 17, 2017, 4:01 pmMarch 19, 2018 1 510

Interview with Jon Clarke, CEO, Cyance

Interview with Tomer Tagrin, Co-founder and CEO, Yotpo

Interview with Henry Bruce, SVP Marketing, Contently

Interview with Peter Isaacson, Chief Marketing Officer, Demandbase

Interview with Jesper Theill Eriksen, CEO, Templafy

TechBytes with Julian Morelis, Chief Commercial Officer, MPP Global

TechBytes with Byron Matthews, President and CEO, Miller Heiman Group

UnGagged TechBytes with Bastian Grimm, Director Organic Search, Peak Ace

Webinar World Techbytes with Paul Dolan, Research Director APAC, SiriusDecisions

TechBytes with Daniel Fisher, Managing Director (Europe) at Playbuzz

Fireside Chat with Bill Walker

Fireside Chat with Lee Auerbach

Fireside Chat with Andrea Moe

Fireside Chat with Ebonie Newman

Fireside Chat with Evan Liang

Real-life Food Photography Drives Marketing

Key Takeaways from the SiriusDecisions Summit 2018

To Unlock Mobile’s Potential, Marketers Must Leverage Unstructured Data

The FIVE Key Building Blocks for a Solid ABM Foundation

3 Pivots Marketers Need to Make to Improve Marketing Performance

Why Should ‘Grey Area’ Players Fear GDPR?

Adobe Brings Accurate Attribution with Advertising Analytics

Marketo-Madison Logic Partnership: The Game-Changer in the ABM Ecosystem

Soulmates.AI Launches Brand Trust Index to Scientifically Define Consumer Trust in Retail

Ask Yourself, What’s Bringing Audiences to Your Website?

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